Journalism of Courage
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Akriti Rana
Akriti Rana is based in Delhi and writes on technology and communication. She reviews gadgets, apps and ads alike for one of India’s leading tech blogs. A graduate in journalism and mass communication, she has also worked in My Mobile and interned with Hindustan Times and India TV.
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More From Akriti Rana - Page 5
Under a thousand: Wired for brilliant sound, at just Rs 699Subscriber Only
March 11, 2023 10:23 IST
The Monk Plus looks like a very routine pair of wired earbuds, with a 3.5 mm audio jack. They are on-ear in terms of fit and stay on top of the ear canal rather than going inside them.
Sun, Mar 12, 2023
Under a thousand: This power bank is wired for workSubscriber Only
November 26, 2022 14:35 IST
The Amazon Basics 10000mAh power bank is a terrific deal for anyone who wants a power bank that can charge multiple devices at a price in the vicinity of Rs 1,000 and wants to be spared the trouble of carrying a number of charging cables.
Sun, Nov 27, 2022
Under a Thousand: A basic sketch and scribbler from RedmiSubscriber Only
November 05, 2022 17:29 IST
The Redmi Writing Pad is not a tablet, but an affordable digital slate that lets you scribble, erase and repeat. Here's what we think about it.
Sun, Nov 06, 2022
Under a Thousand: Good wired, all-round earphones for not too muchSubscriber Only
October 09, 2022 11:36 IST
If you are on a tight budget and want to stay as close to the Rs 1,000 mark, then we would recommend trying out the just launched OnePlus Nord Earphones.
Sun, Oct 09, 2022
Under a Thousand: The best budget Bluetooth buds. Period!Subscriber Only
September 20, 2022 16:26 IST
The Sennheiser CX 120BT punch well above their price in terms of sheer audio quality. Read our full review below.
Tue, Sep 20, 2022
Under a thousand: A terrific Type-C Hub for those on a budgetSubscriber Only
September 04, 2022 13:03 IST
The Aropana Type-C Smart Reader works pretty well with Android, Windows and Mac OS and comes with SD card and microSD card slot.
Tue, Sep 06, 2022
Under a thousand: One cable to connect them allSubscriber Only
March 27, 2022 11:04 IST
In recent times, the Stuffcool Quad 2 4-in-1 cable has gone down to Rs 999, freeing users from the need of carrying multiple wires and the hassle of tangles.
Mon, Mar 28, 2022
Under a Thousand: Portronics Chicklet is the boss of budget portable keyboards Subscriber Only
March 05, 2022 15:35 IST
Here are our thoughts on the Portronics Chicklet, a super-portable and light Bluetooth keyboard.
Sun, Mar 06, 2022
Under a thousand: The super-affordable Apple accessory many phones (and not just iPhones) needSubscriber Only
February 06, 2022 13:55 IST
If you intend to break free from the wireless world and get back to your wired headphones, these are perhaps the best option for you under Rs 1000, and perhaps even twice that amount!
Mon, Feb 07, 2022
Under a thousand: Upgrade your phone or tab’s storage for less than Rs 1,000Subscriber Only
November 20, 2021 15:02 IST
The SanDisk Ultra Dual Drive is currently available for approximately Rs 650, which is the price for 32GB storage variant. One can also buy the 64GB storage model, which is priced at Rs 850. It is for those who are trying to get more storage on their device.
Sat, Nov 20, 2021
Got a new iPhone 13? Grab these must-have accessories, at under Rs 1,000 eachSubscriber Only
October 16, 2021 14:57 IST
There are a host of accessories that you can get for your iPhone 13, and the good thing is they all cost under Rs 1,000 each and come from reliable brands with a good track record.
Sat, Oct 16, 2021
AMX XP40: Charge four gadgets safely, swiftly for Rs 899Subscriber Only
September 25, 2021 16:07 IST
The AMX XP40 is one of the best options for anyone looking for a multi-device charger without spending too heavily.
Tue, Oct 05, 2021
Indian Ad-Age: Not just Cadbury, 7 other classic ads that could do with a gender swapSubscriber Only
September 20, 2021 12:30 IST
A little radical? Perhaps. But as Bob Dylan sang : 'The times they are a -changin'
Wed, Sep 22, 2021
Targus KB55: A Bluetooth keyboard that makes any tablet a PC for less than Rs 1KSubscriber Only
September 11, 2021 15:10 IST
At a price of close to Rs 1000 and often under it, Targus KB55 keyboard is easily the best Bluetooth keyboard for that price.
Sat, Sep 11, 2021
KZ EDX earbuds: Transparent design, detachable cables, and great sound for Rs 899!Subscriber Only
August 21, 2021 11:27 IST
The KZ EDX earbuds come with single 10mm Composite Magnetic Dynamic drivers which at this price point is a USP in itself. It is currently selling for Rs 899.
Sat, Aug 21, 2021
Zeb-MagSecure review: MagSafe Goodness at Rs 849Subscriber Only
August 07, 2021 15:57 IST
If you have an iPhone and want to experience the magnetic wireless charging experience without breaking the bank, the Zeb-MagSecure is a superb option.
Sat, Aug 07, 2021
How Lalitaji got Surf riding the washing powder wavesSubscriber Only
December 08, 2019 12:14 IST
In its advertising charge against Nirma, Surf came up with a character no one would ever forget: Lalitaji. A housewife who would bargain for everything, but not on the price of Surf.
Sun, Dec 08, 2019
Indian Ad-age: How a jingle made Nirma sabki pasand!Subscriber Only
December 01, 2019 12:10 IST
In the 1970s, the Indian washing powder market was dominated by Hindustan Lever Limited (HLL) and its Surf was pretty much THE detergent powder to use. That changed with the emergence of a washing power called Nirma.
Sun, May 31, 2020
Indian Ad-Age: How Lijjat Ad-ed value to the perfect Indian snackSubscriber Only
November 10, 2019 12:04 IST
You want to advertise the most Indian snack. Something that no one imagined could be a branded product, let alone advertised. You are literally on a shoestring budget, ruling out celebrities and fancy sets. So what do you do?
Sun, Nov 10, 2019
Indian Ad-Age: How Aamir Khan went through hell to get a PepsiSubscriber Only
October 06, 2019 15:50 IST
Pepsi came up with the line “Yehi hai right choice, baby, Aha!” and in its initial campaign (directed by Mukul Anand) featured Indian pop star Remo Fernandes and film star Juhi Chawla. Although the jingle caught on, the drink itself was not really striking the sort of chord that the brand wanted. It would do so, with a little help from a current and two future Bollywood stars at the time.
Sun, Oct 06, 2019
Indian Ad-Age: How Cadbury ‘adulted’ chocolateSubscriber Only
September 29, 2019 11:10 IST
Through “Asli swaad zindagi ka”, Cadbury changed the perception that chocolates were for only children. The ad did not highlight or make the product the hero - it barely had a few glimpses of the chocolate itself. What it however focused was on humans and how they were feeling, right through the ad.
Sun, Sep 29, 2019
Indian Ad-Age: How Hamara Bajaj felt the heartbeat of a nationSubscriber Only
September 22, 2019 15:40 IST
Bajaj’s response to challenges from mainly motorbike-pushing brands like Honda, Yamaha and Suzuki in late 1980s was an ad campaign, called "Hamara Bajaj", that set a new benchmark for Indian advertising - not just motor vehicle advertising, but advertising in general.
Sun, Sep 22, 2019
Indian Ad-Age: How Cherry Charlie made Cherry Blossom ShineSubscriber Only
September 14, 2019 13:25 IST
How successful the Cherry Chaplin ads were can be gauged from the fact that they went on for quite a while, a rarity in an industry where change is almost constant.
Sat, Sep 14, 2019
How ‘Mummy, I am Hungry’ made Maggi a household name in IndiaSubscriber Only
September 08, 2019 09:58 IST
Although simple, the “Mummy, I am hungry” ad had so many nuanced messages right under that surface. No one found it spectacularly entertaining, but it got the message across - moms trust Maggi for their kids. So it had to be good!
Sun, Sep 08, 2019Journalism of Courage
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