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Journalism of Courage
NEW DELHI, JANUARY 9: Auto major Ashok Leyland today launched its luxury vehicle Exuba’ to be priced up to Rs 30 lakh to cater to the corporate and the tourism sector. "The Exuba is based on the existing 1512 Cargo Vehicle platform which is designed to cater to various customer needs," executive director (marketing division) of Ashok Leyland Amol J Sandil told reporters here.
Sandil said the company would manufacture the new vehicle at its Hosur factory in Karnataka and hoped that the company would be able to produce about 500 vehicles annually. "We would also be targeting to sell the vehicle to the film industry besides catering to requirements of adventure seekers and to firms involved in projects that would require a lot of travelling," he said.
