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Amul
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Amul: A Dairy Cooperative's Rise to National Prominence The Anand Milk Union Limited, better known as Amul, stands as a testament to India's cooperative spirit and agricultural prowess. Founded in 1946 by Tribhuvandas Kishibhai Patel, the brand, owned by the Gujarat Cooperative Milk Marketing Federa...
Image Source : Wikipedia
- Company type Cooperative
- Industry Dairy
- Founded 14 December 1946
- Founders Tribhuvandas Patel
- Headquarters Anand, Gujarat, India
- Area served Worldwide
- Key people Jayen Mehta (managing director)
- Revenue ₹80,000 crore (US$9.2 billion) (2024)
- Number of employees 1,000 (officers and employees), 3.6 million (milk producers)
- Website www.amul.com
Amul history
Last Updated : 17/03/25, 03:04 PM
Amul: A Cooperative's Rise to Brand Dominance Amul, established in 1946, emerged as a response to the exploitation of dairy farmers by private traders. Led by Tribhuvandas Patel, farmers in Kaira, Gujarat, formed a cooperative, following advice from Sardar Vallabhbhai Patel, to directly supply milk ...
AMUL NEWS
'Another crown in Rajinikanth's Darbar': Amul celebrates star's Dadasaheb Phalke Award win with topical
October 28, 2021 4:39 pm
Rajinikanth, who made his screen debut with a minor role in 1975 Tamil drama Apoorva Raagangal, has been ruling the silver screens and people hearts for nearly five decades with a filmography extending over 160 films.
Gujarat: Liquor seized from milk truck, one held
October 18, 2021 3:12 am
According to the police, a team of Local Crime Branch (LCB) Gandhinagar intercepted an Amul milk truck and a pilot four-wheeler vehicle on the Sonipur Kolvada road in Gandhinagar Saturday.
Amul celebrates women's power at Tokyo Games, lauds Lovlina Borgohain in latest cartoon
August 06, 2021 11:32 am
After celebrating the win of silver medallist Mirabai Chanu, bronze for PV Sindhu, Amul shared it's third topical for Indian boxer Lovlina Borgohain.
Mirabai Chanu wins silver at Tokyo Olympics, netizens celebrate with creatives
July 27, 2021 10:50 am
As Mirabai's win triggered a plethora of reactions online, Amul dedicated a special topical to mark her accomplishment. 'Worth her weight in Silver," read the tag line.
'Jalpaan in Japan': Amul posts special doodle as Tokyo Olympics begins
July 24, 2021 11:54 am
The topical featured two Amul girls dressed as the official mascots of the 2020 Tokyo Olympics 'Miraitowa' and 'Someity'.
Amul celebrates Jeff Bezos and crewmates' successful voyage to space with doodle
July 22, 2021 2:29 pm
Bezos was joined by his brother Mark Bezos, 82-year-old former aviator Wally Funk, and 18-year-old high school graduate Oliver Daemen. Funk and Daemen became the oldest and youngest people to reach space.
Amul wishes Neeraj and Co. success at Tokyo Olympics with special doodle
July 22, 2021 11:01 am
“Wishing our javelin throwers success at Tokyo Olympics!” the dairy brand wrote while sharing the topical on their social media pages.
Amul celebrates 'Badhaai Ho' actor Surekha Sikri's legacy with beautiful cartoon
July 18, 2021 10:20 am
Surekha Sikri, who was ailing for a long time and had suffered two brain strokes in 2018 and 2020, passed away on Friday of a cardiac arrest.
'Har Andaz ka Leader': Amul's poignant tribute to Dilip Kumar goes viral
July 09, 2021 1:04 pm
Amul paid tribute to Dilip Kumar with a monochromatic advertisement, which pictured him in iconic characters from 'Ganga Jamuna', 'Aadmi', 'Vidhaata' and 'Andaz'.
Why the dairy sector needs more private players
July 05, 2021 8:38 am
Ashok Gulati, Ayushi Khurana write: Milk cooperatives did a great job during ‘Operation Flood’. But it was the entry of the private sector that unleashed creativity and competition
