Premium
This is an archive article published on December 16, 2008

Best foot forward

Heads swirl as she walks in through the glass doors of 5, a gym in Cuffe Parade. Dressed in a knitted pink dress with chunky beads around her neck, she is a trendsetter of sorts.

.

As Rinaldi marks its 10th anniversary, the shoe czarina talks about her long journey, from being a girl to a woman

Heads swirl as she walks in through the glass doors of 5, a gym in Cuffe Parade. Dressed in a knitted pink dress with chunky beads around her neck, she is a trendsetter of sorts. A regular at the gym, she heads straight to the reception to seek access to the swimming pool. Born and raised in this posh neighbourhood, it isn8217;t a surprise that everyone here knows her. 8220;But I am not that social. I have just my set of friends whom I hang out with,8221; says Rina Shah, arguably India8217;s finest shoe designer, 8220;This is precisely why I am not a regular at page-three parties.8221;

Shah began making beautiful shoes and handbags as a hobby in 1998. As her store, Rinaldi turns 10, the brand, synonymous with up-market chic, celebrates its high-profile clientele like the Ambanis and several Bollywood actresses. 8220;When I started off, I was one of the few women entrepreneurs. Nobody took me seriously, not even my staff. Today, I also have a branch in New Jersey and will open one in Bandra in 15 days,8221; she smiles, half-testing the lip gloss as she applies it.

How then did the parents of a South Mumbai snobette approve of a career in shoe designing? 8220;In this city, the conversation piece is not your solitaires, but your job. But obviously, my family didn8217;t want me to work. I am the only working-woman in my family,8221; she shocks us.

Shah lived in New York for four years, before moving base to Mumbai last year. 8220;NYC is my second home,8221; she says while taking a glance at the greenery beyond the pool. 8220;But this is where I grew up and where my memories are rooted.8221;

Shah is also launching a footwear line for kids8212;Rinaldi Angel. 8220;To be honest, I wanted to launch it when I would have children of my own. But that seems to be a far-fetched thought now. I8217;m yet to find the right man,8221; she grins.

Shah did find her man a few years ago but the marriage ended on a sour note. The marriage itself had society hacks8217; tongues wagging; her husband8217;s sexuality was questioned and added to that were the rumours that were pilfered from her business.

Story continues below this ad

8220;It the divorce happened for the better. It matured me and I started taking life more seriously. Divorces weren8217;t common then and everyone in my social circle thought I had taken too drastic a step. But there were ample reasons,8221; she reasons.

Today, she is single, successful and savvy, but at 34, she8217;s still a mamma8217;s girl and continues to live with her family in their Cuffe Parade pad. 8220;I am a Gujarati. Even if I am 50 and single, I don8217;t think they will let me live on my own,8221; she giggles as she chivvies to her store.

SHOE STRINGS
Giuseppe Zanotti
Jimmy Choo
Tom Ford
Gucci
Marc Jacobs

 

Latest Comment
Post Comment
Read Comments
Advertisement
Loading Taboola...
Advertisement
Advertisement
Advertisement