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Sonu Sood denies deploying PR during pandemic, addresses why tweets thanking him disappeared one by one

Sonu Sood rebuts allegations of using a PR machinery for self-promotion during Covid-19 pandemic. He maintains that his focus was solely on providing aid and support to those in need.

Sonu SoodSonu Sood reacts to his arrest warrant. (Photo: Sonu Sood/ Instagram)

Actor Sonu Sood, known for his humanitarian work during the Covid-19 pandemic, recently opened up about his experiences while promoting his latest film Fateh. When asked about the perception that he had a PR machinery working towards promoting his charitable work, Sood, in a podcast with Shubhankar Mishra, clarified, “It’s ok, people might be saying that.”

When it was pointed out to Sood that several other Bollywood celebrities, including Amitabh Bachchan and Akshay Kumar, also extended their support to those in need during the pandemic, but their efforts did not receive the same level of attention and recognition as his, Sood responded by saying, “Everybody worked (during the Covid-19 pandemic). When I was working during this time… You can go and check; you won’t see Instagram posts on my account, you’ll hardly see anything. I was active on Twitter (now X), that too I would give answers and kya karna tha wohi rehta tha.”

Sood emphasised that he didn’t have any journalists calling him up for interviews or any PR team promoting his work. “I didn’t have any PR, sab gayab ho chuke the,” he said, highlighting that his focus was solely on providing aid and support to those in need.

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When questioned about the disappearance of tweets from people he had helped during the pandemic, Sood explained that once individuals received assistance, they would often delete their tweets to avoid being inundated with calls and messages from others seeking help and that his focus on providing aid and support took precedence over self-promotion. He said, “See, if someone tweeted that their mother had a particular problem, and then I helped them, after they receive help, others would start calling them to an extent that one could go mad. People have told me that their phones were ringing non-stop. They told me that people would tell them, ‘Tera kaam ho gaya, mera kyon nahi karata?‘ These people were like, ‘I am not able to do it anymore.’ Once a tweet was deleted it meant that they had received help. If these tweets were from fake accounts, then those tweets would still remain as those accounts exist.”

Sood has been promoting his latest film, Fateh, which has earned around Rs 10 crore at the box office so far. The film also features Jacqueline Fernandes.

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