Cinema Scope

When Srinivas Sunderrajans The Untitled Kartik Krishnan Project premiered in India at the prestigious Mumbai Film Festival in 2010,it received rave reviews.

When Srinivas Sunderrajans The Untitled Kartik Krishnan Project premiered in India at the prestigious Mumbai Film Festival in 2010,it received rave reviews. An independent film,the director was aware that finding a distributor may be a challenge but was encouraged when several independent filmmakers expressed interest in helping release it.

However,little happened after that,until recently when PVR selected it as part of their Directors Rare initiative. The film,an experimental thriller about an indie filmmaker,who sets out to make his movie,released on July 13 in PVR cinemas across Delhi,Mumbai,Ahmedabad,Bangalore,Kolkata and Chennai. Filmmakers such as Anurag Kashyap tried to help find distributors. But India has no filmmaker with a clout the kind Quentin Tarantino enjoys in Hollywood who could present the movie, explains Sunderrajan. But PVR Directors Rare allows indie films a chance in the theatres and Untitled… has finally released, he adds.

The initiative,launched by PVR in January this year,has since helped release several indie and documentary films that did not find distributors. These include films such as Good Night Good Morning,Kshay and Supermen of Malegaon. Our objective is to provide indie filmmakers the platform to showcase their talent, says PVRs joint MD Sanjeev Bijli.

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Movies lined up for release in the coming weeks as part of Directors Rare are Aamir Bashirs Harud on July 27,National Award-winning Punjabi film Anhe Ghore Da Daan on August 10 and Delhi In A Day on August 25.

In spite of the positive response to his debut,Sunderrajan had to struggle to make his second film,Greater Elephant. However,he is hoping that Untitleds release may open more doors. The future of most films these days is decided over the first weeks performance and PVR is allowing me that one-week run. We need more such initiatives, he adds. He also has hopes from Greater Elephant since the film,about a mahout who loses his elephant in the city,is less experimental and is likely to appeal to family audiences as well.

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Cinema Scope

When Srinivas Sunderrajans The Untitled Kartik Krishnan Project premiered in India at the prestigious Mumbai Film Festival in 2010,it received rave reviews.

When Srinivas Sunderrajans The Untitled Kartik Krishnan Project premiered in India at the prestigious Mumbai Film Festival in 2010,it received rave reviews.