Tata in league of 50 most valuable brands

As per the Brand Finance8217;s Global 500 2007 report,the brand value of Tata was USD 7.38 billion,indicating there has been an 100 per cent appreciation for its brand value.

There has been a steady progress in Tata brand value to reach the 50th position among other global brands. In 2007,Tata brand was ranked 103 and now in 2011 it is ranked among the top 50,the release said.

The key companies and brands that have been considered by Brand Finance to add the brand value to the group are Tata Motors group JLR brand value,Tata Motors India and JVs and subsidiaries,Tata Steel group Tata Steel Limited and Tata Steel Europe and Tata Consultancy Services.

Tata Sons8217; Director,R Gopalakrishnan,said,8221;Tata managers have been focused on doing the right things for the business and stakeholders. The brand perception is the outcome of their efforts and is not a planned perception change,to that extent it8217;s a source of satisfaction for the employees8221;.