Consumer electronics brand Oscar announced its entry into the Rs. 70,000 crore cellular phone markets. To begin with Oscar mobiles will be launched in North and East India where Oscar has a strong presence and will be subsequently launched in rest of India. Backed by 25 years of trust,brand Oscar has been credited in the consumer electronics industry for opening up the value-for-money market and for introducing a perfect mix of features with the right price points. Oscar remains a significant player in this segment across product categories like CTVs,DVDs,Home Theatre Systems and Multi-media speaker systems. Synonymous with good quality products that provide years of value to consumers,brand Oscar was the first in the market to introduce CTV's,VCD Players,DVD's and multimedia speaker systems at real value prices,in the last decade. Our foray into the telecom vertical is in keeping with our vision to provide consumers with high quality products at unmatched prices by following a no-frills policy. Our vision is to introduce the most affordable handsets in India keeping in mind the features to price ratio said Mr. Satish Verma,Chairman,Oscar Group. Speaking on the brands expansion plans,Suresh Wadhwani Executive Director said,By end of first year,we hope to sell one lakh mobiles per month in North & East India with a turnover of Rs. 250 crores and thereafter grow at 15-20% annually. In five years,we are aiming to reach a turnover of 1000 crores.
