What are the welfare schemes and campaigns that have been launched to mark Modi’s 75th birthday?

Modi 75th birthday schemes, PM Modi welfare programmes: PM Narendra Modi himself visited Madhya Pradesh, where he launched the “Swasth Nari Sashakt Parivar” and “8th Rashtriya Poshan Maah” campaigns at Dhar

modiPrime Minister Narendra Modi addresses the gathering during the inauguration of the PM MITRA Park and foundation stone laying ceremony of development works, in Dhar, Madhya Pradesh, on Wednesday. (Photo: PTI)

Modi 75th birthday schemes: To mark the 75th birthday of Prime Minister Narendra Modi, the BJP governments in various states launched public welfare programmes and campaigns on Wednesday (September 17).

PM Modi himself visited Madhya Pradesh, where he launched the “Swasth Nari Sashakt Parivar” and “8th Rashtriya Poshan Maah” campaigns at Dhar.

Here is a look at what schemes have been launched today.

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“Swasth Nari Sashakt Parivar” and “8th Rashtriya Poshan Maah” campaigns

The campaign will be organised from September 17 to October 2 at Ayushman Arogya Mandirs, Community Health Centres (CHCs), District Hospitals and other government health facilities across the country. The government has decided to organise more than one lakh health camps to make this the largest ever health outreach for women and children in the country. Daily health camps will be held in all government health facilities across the nation.

Seeking to provide women-centric preventive, promotive, and curative health services at the community level, the intensified campaign aims to strengthen screening, early detection, and treatment linkages for non-communicable diseases, anaemia, tuberculosis, and sickle cell disease, while also promoting maternal, child, and adolescent health through antenatal care, immunization, nutrition, menstrual hygiene, lifestyle and mental health awareness activities. Specialist services, including gynaecology, paediatrics, ENT, dental, dermatology, and psychiatry, will be mobilised through medical colleges, district hospitals, central government institutions, and private hospitals.

Under the campaign, blood donation drives will also be organised. Donors will be registered on the e-Raktkosh portal, and pledge campaigns will be run through MyGov. Beneficiaries will be enrolled under PM-JAY, Ayushman Vaya Vandana, and ABHA. Help desks will be set up at health camps for card verification and grievance redressal. Yoga sessions, Ayurveda consultations, and other AYUSH services will be organised to promote holistic health and wellness practices for women and families.

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The campaign will also mobilise communities towards healthy lifestyle practices with a special emphasis on obesity prevention, improved nutrition, and voluntary blood donation. Citizens will also be encouraged to register as Nikshay Mitras on the dedicated platform (www.nikshay.in) to support TB patients with nutrition, counselling and care in a whole-of-society approach.

Pradhan Mantri Matru Vandana Yojana (PMMVY)

Under this programme, funds will be transferred directly into the bank accounts of eligible women across the country with a single click. Under PMMVY, Rs 5,000 is provided in three instalments to the mother as maternity benefit for the first child. A sum of Rs 6,000 is provided for the birth of the second child, if the second child is a girl. Nearly 10 lakh women in the country are likely to benefit from this scheme.

Suman Sakhi Chatbot

This chatbot, launched today, aims to raise awareness on maternal and child health, and provide timely and accurate information to pregnant women in rural and remote areas, ensuring access to essential health services.

Designed to help women easily access information on government health schemes and services, this initiative will provide a quick, reliable, and user-friendly digital support system for getting information related to women’s health, especially during pregnancy.

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Citizens will be able to ask questions about healthcare programs, social welfare schemes and health-related information. Built with artificial intelligence, the platform will allow beneficiaries to interact in Hindi, ensuring that both rural and urban communities can use the service without facing language barriers.

Adi Seva Parv

As part of the Adi Karmyogi Abhiyan, PM Modi today launched the “Adi Seva Parv” for Madhya Pradesh. The Adi Seva Parv, symbolising the pride of tribal communities and nation-building, will continue until October 2. During the Parv, service activities related to health, education, nutrition, skill development, livelihood enhancement, sanitation, water conservation, and environmental protection will be organised in tribal areas. Special emphasis will be on the Tribal Village Action Plan and Tribal Village Vision 2030, aimed at preparing long-term development roadmaps for each village.

During the Parv, field-level activities will be conducted in tribal-dominated villages through Karmayogis and officers/employees from various departments such as Tribal Affairs, Panchayat and Rural Development, Revenue, Forest, Health, Women and Child Development, Public Health Engineering, and Education. The Village Development Plan will be approved in a special Gram Sabha on Gandhi Jayanti.

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The Aadi Karmayogi Abhiyan, launched this year by the Union Ministry of Tribal Affairs, is an initiative for the socio-economic development of tribal communities across the country.

PM MITRA Park

In line with his 5F Vision – Farm to Fibre, Fibre to Factory, Factory to Fashion, and Fashion to Foreign – PM Modi inaugurated the PM MITRA Park in Dhar, a tribal region. Spread over more than 2,150 acres, the park is planned to be equipped with various facilities, including a Common Effluent Treatment Plant, solar power plant, and modern roads, among others, making it an ideal industrial township.

The government claims that this project will significantly benefit cotton growers in the region by enhancing farmers’ income through providing better value for their produce. The government claimed that various textile companies have committed investment proposals worth over Rs 23,140 crore, paving the way for new industries and large-scale employment. The Madhya Pradesh government is expecting the generation of nearly 3 lakh employment opportunities through this park.

Schemes by the Delhi government

The BJP government in Delhi launched the enrollment for old-age pensions for 50,000 senior citizens on Wednesday. The BJP government has also announced providing financial assistance to caregivers so that they can offer even better service to people who need high support.

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The government, on the occasion, announced decisions to establish an Atal Aasha Home, Nursing College, and Hostel in Narela. In Timarpur, a special hostel for visually impaired students will be set up, and in West Vihar, the Savitribai Phule Old Age Home will be dedicated, the government announced today.

Lalmani is an Assistant Editor with The Indian Express, and is based in New Delhi. He covers politics of the Hindi Heartland, tracking BJP, Samajwadi Party, BSP, RLD and other parties based in UP, Bihar and Uttarakhand. Covered the Lok Sabha elections of 2014, 2019 and 2024; Assembly polls of 2012, 2017 and 2022 in UP along with government affairs in UP and Uttarakhand. ... Read More

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