Vicky Kaushal, Ammy Virk, Triptii Dimri bring ‘cringe’ back with parody video, leave internet in splits: ‘Multiverse of Kalesh’

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The video starts with  Vicky giving a chocolate bar to Triptii, only to receive a water bottle in response. After taking a sip, Vicky collapses onto the chair. A flashback reveals Triptii  adding poison to the bottle.

What the hilarious video here:

 

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A post shared by Vicky Kaushal (@vickykaushal09)

The video sparked a wave of comments online, with many viewers drawing parallels to cringe-worthy TikTok content. One user remarked, “Cringe, but a nostalgic trip back to the pre-pandemic era of awkward Indian TikTokers.” Another chimed in, “Ridiculous, but it definitely brought a smile to my face recalling those 2020 TikToks.” A third viewer expressed appreciation for the video, stating, “This is hilariously committed and a clever promotional tactic. It’s a refreshing change!”

One user humorously commented, “Bro casually brought back the trend,” while others expressed surprise at its appearance. Fans likened it to Bollywood-style Reels, referencing popular internet culture with terms like “Emo Bois of Bollywood.” Even actor Ayushmann Khurrana joined in the conversation, adding his own witty remark, commenting, “Greater Kalesh Colony.”

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While the internet is praising Vicky and Ammy’s bromance, one user praised Dharma Productions for coming out with out-of-the-box ideas to promote the film. “Dharma’s marketing team deserves a raise,” they commented.

Directed by Anand Tiwari and produced by Amazon Prime and Dharma Productions, Bad Newz will be released in theaters on July 19, 2024.