After pizzas, OnePlus brings ’60 minutes or free’ to smartphones

OnePlus One buyers in Bengaluru might get the smartphone for free if it is not delivered within an hour.

In an attempt to recreate the OnePlus One hype after an year of its launch in India, the company took inspiration from Pizza Hut’s ’30 minutes or free’ promotional campaign. The Chinese startup has partnered with Blowhorn mobile app in Bengaluru to introduce its ’60 minutes or free’ offer for its OnePlus One smartphone.

Buyers placing their order for a new OnePlus One smartphone via Blowhorn can expect to get it delivered within an hour. If its delayed, they will get it for free.

OnePlus is currently running this program as a pilot project in Bengaluru. The company might introduce this scheme to other cities as well in future. The ’60 minutes or free’ promotion will be valid between October 8 and 10.

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