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This is an archive article published on November 19, 2002

Reliance promises cheap telecom services

In an announcement that would come as music to consumers8217; ears, the Reliance group today said it would offer 8216;8216;the cheapest ...

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In an announcement that would come as music to consumers8217; ears, the Reliance group today said it would offer 8216;8216;the cheapest telecom services8217;8217; in the country.

8216;8216;Reliance Infocomm will offer the cheapest telecom services available,8217;8217; Akhil Gupta, CEO, corporate development, Reliance group said at a telecom conference organised by NASSCOM here.

Gupta said that the cheapest telecom services would be possible due to the group8217;s focus on the concept of capital productivity pioneered by Mukesh Ambani. 8216;8216;It is Ambanis8217; belief that along with the commonly accepted global management practices of operational efficiency, technology absorption, process and systems, the world and particularly Indian businesses need to focus on capital productivity,8217;8217; he said.

The belief, Gupta said, had resulted in Reliance being able to create infrastructure, whether in telecom or in energy, that is always 30-40 per cent cheaper than that of its global peers.

Gupta8217;s comments assume significance as Reliance Infocomm8217;s proposed launch of its country-wide WLL services on December 28, the birthday of the late founder chairman of Reliance industries Dhirubhai Ambani.

 

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