Jimmy Fallon reportedly replacing Jay Leno on 8216;Tonight8217;

New York Times reported the plan Wednesday,citing unidentified network executives.

As Jay Leno makes jokes about ratings-challenged NBC in his 8220;Tonight8221; monologues,speculation is swirling the network is taking steps to replace the host with Jimmy Fallon next year and move the talk show from California to New York.

NBC confirmed Wednesday it8217;s creating a new studio for Fallon in New York,where he hosts 8220;Late Night.8221; But the network did not comment on a report that the studio may become home to a transplanted,Fallo hosted 8220;Tonight.8221;

The New York Times reported the plan Wednesday,citing unidentified network executives. The Hollywood Reporter had a March 1 report about a Fallon-Leno switch,which the network denied.

Looming over NBC is its messy,failed effort to replace Leno with Conan O8217;Brien,which ended in 2010 with Leno regaining 8221;Tonight8221; and NBC losing O8217;Brien _ who got a 45 million exit deal _ to TBS. Leno8217;s current 8220;Tonight8221; contract expires in September of 2014.

That occurred under a different regime,before NBC Universal was taken over by Comcast Corp.,which has a reputation for discipline. While NBC dithered and backtracked on its 8221;Tonight8221; succession plan involving O8217;Brien,Comcast is likely to be more decisive.

The 38-year-old Fallon contacted Leno in an effort to help smooth the potential switch,according to a Hollywood Reporter story Wednesday.

The 62-year-old Leno,who took over 8220;Tonight8221; from Johnny Carson in 1992,did not respond Wednesday to a request for comment. But he might be taking advantage of other ways to communicate _ the 8221;Tonight8221; stage and its audience of millions.

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Although late-night hosts are known for making fun of their network bosses on-air,the timing of Leno8217;s latest jabs at NBC seemed to make the network particularly uncomfortable. They reportedly asked him to stop; he hasn8217;t.

8220;You know the whole legend of St. Patrick,right? St. Patrick drove all the snakes out of Ireland _ and then they came to the United States and became NBC executives,8221; Leno joked on Monday8217;s show.

In the April issue of GQ magazine,8221;Late Night8221; producer Lorne Michaels 8221;Saturday Night Live8221; said a transition to Fallon had 8221;an inevitability to it,8221; adding that he was the closest to Carson that I8217;ve seen of this generation.8221;