All signals go

The company is planning to use its Chinese base to tap into US tractor markets and compete with cheap Chinese imports in India by exporting sub-30 hp products from the Jiangling portfolio.

8216;8216;We are very bullish about the future of our joint venture in China,8217;8217; says a M038;M official. Mahindra China Tractors Ltd marks the entry of M038;M into one of the world8217;s premier tractor markets: China accounts for 20 per cent of the global tractor market.

Similarly, Essel Propack, which set up its China unit way back in 1997, says it is one of their best performing units, with an annual turnover of over 50 million.

Ranbaxy has a pharma unit in China while Videocon is making internet TVs in China for the local markets. VIP Industries, a luggage maker, has set up a sourcing base in China.

8216;8216;Due to stringent Indian label laws, we do not manufacture soft luggage in India. Instead, we have set up a sourcing base for soft luggage in China, that works out cheaper,8217;8217; says VIP Industries Chairman Dilip Piramal.

Some of India8217;s top manufacturing companies, led by the Tatas, Mahindra, Ranbaxy and Reliance have set up units in China.

8216;8216;If India wants to compete with China then its bureaucracy has to change its mindset,8217;8217; says a corporate honcho. Is anyone listening?