Gen Z has found a new way to hit pause on a stressful moment - and no, it doesn’t involve nicotine. Introducing the ‘fridge cigarette’ trend, a TikTok-coined ritual that consists of opening the fridge, grabbing a cold Diet Coke (or any fizzy drink), cracking it open, and sipping it with the same satisfaction once reserved for a cigarette break. No smoke, no guilt - just bubbles and a mental reset. The trend has taken off this summer with clips captioned “how refreshing - my fridge cigarette” or “overheard someone call a Diet Coke a ‘fridge cigarette’ and nothing’s been more true to me since.” While some users see it as a harmless coping mechanism, others are questioning the potential health and behavioural implications of this new comfort ritual. So, could the ‘fridge cigarette’ trend signal an emotional reliance on sugary or artificially sweetened beverages for stress relief? Neha Cadabam, senior psychologist and executive director at Cadabams Hospitals, tells indianexpress.com, “Yes, the ‘fridge cigarette’ trend can be viewed as an emotional coping mechanism, particularly among young people navigating stress, burnout, or emotional fatigue. While the term itself may sound humorous or harmless, it reflects a growing pattern of relying on quick comfort habits to self-soothe. Reaching for a cold, fizzy drink can offer a brief sense of control, pleasure, or distraction in a fast-paced or overstimulating environment.” This behaviour becomes concerning when it begins to replace more sustainable coping strategies such as rest, conversation, physical activity, or emotional expression. Over time, emotional reliance on artificially sweetened or sugary drinks might build into a habit loop, where the brain begins to associate stress relief solely with that specific ritual. While not inherently harmful in moderation, it may mask underlying stressors that require deeper attention. What makes small rituals like this so comforting? Such rituals are comforting because they are simple, accessible, and familiar. “In the case of the ‘fridge cigarette,’ the appeal lies in the anticipation and repetition, much like how traditional smoke breaks were once used to create space and relief in daily routines. However, when these rituals are tied primarily to emotional regulation, they may lead to dependency, especially if healthier coping mechanisms are not in place,” states Cadabam. Effects of regularly consuming diet sodas on physical and mental well-being From a psychological standpoint, Cadabam mentions that relying on artificially sweetened drinks to manage emotions “may discourage the development of more adaptive coping skills. It may also create a cycle of emotional dependence, where the absence of the drink leads to increased irritability or discomfort.” Physically, while diet sodas are marketed as low calorie or sugar-free, "studies suggest that their artificial sweeteners can still influence metabolism, appetite regulation, and gut health. Some research also links excessive intake to mood fluctuations and increased cravings for sweet or processed foods," says Cadabam. “The key is not to eliminate occasional enjoyment but to recognise when the habit is being driven by emotional needs rather than genuine thirst or preference. Helping young people become more aware of these patterns and encouraging balance, variety, and intentionality in their routines can foster healthier long-term habits,” concludes the expert. DISCLAIMER: This article is based on information from the public domain and/or the experts we spoke to. Always consult your health practitioner before starting any routine.
