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Pune Inc: Determined to make India clean and green, this entrepreneur led by example

Designed by Anand Chordia, Suhana Warehouse in Pune’s Yavat received the prestigious Net Zero Energy Certification by Indian Green Building Council last month.

The one-acre warehouse that has received the certification was designed by Chordia from scratch nine years ago.The one-acre warehouse that has received the certification was designed by Chordia from scratch nine years ago. (Express Photo)

It was around 2014, when Suhana Masale, a brand of Pravin Masalewale—a Pune-based spice company that is more than six decades old—saw growth in business, innovation and product range. At the time, it struck Anand Chordia, one of the younger members of the family, that the brand’s economic success should be accompanied by a commitment to ecological conservation.

“When we travel to countries outside India, we are impressed by how clean and green they are. I always wanted to work on making my own country like that. Where could I begin the journey? I realised that I would begin the journey with myself and my premises. That is how the sustainability journey at Suhana started,” says Chordia, who is a food technologist who graduated in botany.

Thanks to Chordia’s decision, Suhana Warehouse in Pune’s Yavat has received the prestigious Net Zero Energy Certification by the Indian Green Building Council (IGBC), at IGBC’s Green Summit and Abhinandan 2025. Chordia received the honour on May 30 from Pankaja Munde, Maharashtra Minister of Environment and Climate Change.

“When we started our zero waste journey, I did not have a thought or idea about what net zero was or what the technical terms of the environment were, but we kept on the path. We evolved and progressed, as we were committed to making Suhana a zero-waste company,” says Chordia, Director, Technology and Innovation, Suhana Masale, and Founder, The Eco Factory Foundation.

“We started a foundation, the Eco Factory Foundation, after learning a lot about waste management. We launched India’s first waste management park, and even today, we continue the journey at Suhana. After managing waste efficiently, we also started working on water conservation and energy conservation, among others,” he adds.

The one-acre warehouse that has received the certification was designed by Chordia from scratch nine years ago. Located on a barren, low-rainfall land in Yavat, it was constructed using only green material. There is no air conditioning, but relying on natural ventilation, the company has achieved a temperature that is around 4 to 5 degrees lower than the outside environment.

Solar power drives the warehouse while constant rainwater harvesting and mulching of soil with organic waste have ensured that the borewells, which never used to have water earlier, are recharged and are full throughout the year. Water is recycled, as is plastic. “We use innovative technologies and tools to convert plastic to oil and paper blocks and send them to people who will convert them into pellets and make tiles. We use those tiles on site,” says Chordia.

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Eventually, what was barren land is now converted into a lush, green forest-like ecosystem that attracts a lot of native birds and small insects, including honey bees. “All our other infrastructure, such as new factories in Hyderabad and other parts of India, is being designed similarly now. As an agricultural business, we believe that if we do not preserve nature, no agricultural business will survive. A country like India needs a soil-based economy more than an oil-based economy. The health of our nation lies in the health of our soil. So, although we run an industry, we work on water, air, waste and energy to achieve net zero,” says Chordia.

He emphasises that greenfield projects “do not need extensive financial inputs”. “It is not a capital-intensive exercise. It is only about awareness. I always say that ecological means eco-friendly and logical. People do not understand that, if it is logically correct, it is going to save a lot of money in the long term. In the long term, it is not about spending but about getting back, and you will earn out of it,” says Chordia.

He gives the example of waste segregation and says that it needs awareness, not money. “If you segregate waste, you are not making it garbage. You are turning it into a resource to make some other important product. Waste is actually a resource at the wrong place,” he adds.

Chordia looks at the certificate as both a source of motivation and a validation. It has been a journey that has tested his commitment, and today, his ideas about nature-inspired solutions are yielding results. “It is definitely happening,” he says.

Dipanita Nath is a Senior Assistant Editor at The Indian Express, based in Pune. She is a versatile journalist with a deep interest in the intersection of culture, sustainability, and urban life. Professional Background Experience: Before joining The Indian Express, she worked with other major news organizations including Hindustan Times, The Times of India, and Mint. Core Specializations: She is widely recognized for her coverage of the climate crisis, theatre and performing arts, heritage conservation, and the startup ecosystem (often through her "Pune Inc" series). Storytelling Focus: Her work often unearths "hidden stories" of Pune—focusing on historical institutes, local traditions, and the personal journeys of social innovators. Recent Notable Articles (December 2025) Her recent reporting highlights Pune’s cultural pulse and the environmental challenges facing the city during the winter season: 1. Climate & Environment "Pune shivers on coldest morning of the season; minimum temperature plunges to 6.9°C" (Dec 20, 2025): Reporting on the record-breaking cold wave in Pune and the IMD's forecast for the week. "How a heritage tree-mapping event at Ganeshkhind Garden highlights rising interest in Pune’s green legacy" (Dec 20, 2025): Covering a citizen-led initiative where Gen Z and millennials gathered to document and protect ancient trees at a Biodiversity Heritage Site. "Right to breathe: Landmark NGT order directs PMC to frame norms for pollution from construction sites" (Dec 8, 2025): Reporting on a significant legal victory for residents fighting dust and air pollution in urban neighborhoods like Baner. 2. "Hidden Stories" & Heritage "Inside Pune library that’s nourished minds of entrepreneurs for 17 years" (Dec 21, 2025): A feature on the Venture Center Library, detailing how a collection of 3,500 specialized books helps tech startups navigate the product life cycle. "Before he died, Ram Sutar gave Pune a lasting gift" (Dec 18, 2025): A tribute to the legendary sculptor Ram Sutar (creator of the Statue of Unity), focusing on his local works like the Chhatrapati Shivaji statue at Pune airport. "The Pune institute where MA Jinnah was once chief guest" (Dec 6, 2025): An archival exploration of the College of Agriculture, established in 1907, and its historical role in India's freedom struggle. 3. Arts, Theatre & "Pune Inc" "Satyajit Ray, Ritwik Ghatak were not rivals but close friends, says veteran filmmaker" (Dec 17, 2025): A deep-dive interview ahead of the Pune International Film Festival (PIFF) exploring the camaraderie between legends of Indian cinema. "Meet the Pune entrepreneur helping women build and scale businesses" (Dec 16, 2025): Part of her "Pune Inc" series, profiling Nikita Vora’s efforts to empower female-led startups. "How women drone pilots in rural Maharashtra are cultivating a green habit" (Dec 12, 2025): Exploring how technology is being used by women in agriculture to reduce chemical use and labor. Signature Style Dipanita Nath is known for intellectual curiosity and a narrative-driven approach. Whether she is writing about a 110-year-old eatery or the intricacies of the climate crisis, she focuses on the human element and the historical context. Her columns are often a blend of reportage and cultural commentary, making them a staple for readers interested in the "soul" of Pune. X (Twitter): @dipanitanath ... Read More


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