Munni’s Dispensary

A decade later,this VJ-turned-most-sought-after-item-girl’s appeal has increased. And the addition of ‘Khan’ to her name—post her marriage to Arbaaz Khan in 1998—has only helped her popularity. That makes her the perfect ambassador to talk about the changes that her alma mater channel would be undergoing soon. She has been back on the channel since last Saturday with all of her oomph intact.

“The channel asked me to do a show for them. But I did not want that since I have moved on now. So I agreed to do a promotional campaign for them called Vitamin M,which will be on air everyday for the next two months,” she says. Here,she will be seen in about 10 vignettes — promoting the channel and giving an insight into all its activities. This will be an extension of the channel’s ‘Stay Raw’ campaign. “Vitamin M stands for Malaika as well as MTV and also Munni,” smiles Arora-Khan,whose item number in Dabangg has helped her scale new a level of popularity.

The long and fond association with the channel was the reason she agreed to this comeback. But then the joy was mutual. “Malaika has remained super sexy and super cool over the years. So has our channel MTV. We can simply associate them together,” says Aditya Swamy,head,MTV,who thought Arora-Khan would be the first choice to represent the changing face of MTV.

Arora-Khan,started her career way back in 1997 when MTV started its operations in India. She had gone for the auditions of MTV Grind. Soon,she bagged her own show Loveline. “I had the time of my life hosting Loveline and being a love doctor. I am overwhelmed when people still come up to me and compliment me for the show,” she says. When funny man Cyrus Broacha became her co-host on the show,the fun just doubled. Alongside Loveline,Arora-Khan went on to host Style Check,which became very popular with the youngsters waking up to the newer concepts of dressing up.

She went on to enjoy immense popularity for her item numbers such as Chaiyya Chaiyya,Mahi Ve and Munni Badnaam Hui. Still,Arora-Khan always maintains that it was her stint with MTV that really catapulted her to stardom. “My best ever moment was when I hosted the MTV Music Awards,” says the VJ-turned-model who has been a music lover all her life. “I had posters of George Michael,U2,Michael Jackson in my room. Through MTV when I got a chance to meet and interview so many international artistes,it was a dream come true for me,” she reminisces fondly.

The channel,however,has changed its USP over the years. Arora-Khan too has undergone a career shift of sorts. From being a VJ,model,item girl and being a regular at judging reality shows,she has now turned producer. After Dabangg’s success,Arbaaz Khan and her production house hopes to announce more films soon. “We will soon announce our next project,” she says.