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This is an archive article published on October 12, 2010

Reliance BIG TV in MIRC Electronics deal

Reliance BIG TV entered into a corporate alliance with leading electronics manufacturer,MIRC.

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Reliance BIG TV RBTV,a leading Direct-to-Home DTH service provider in the country,has entered into a corporate alliance with leading electronics manufacturer,MIRC Electronics Ltd 8212; makers of the Onida brand of consumer durables.

Customers across the country can now avail of a free Reliance BIG TV connection on the purchase of Onida LED,LCD and the colour television CTV range.

The connection comes with one month of silver pack subscription absolutely free.

This offer is valid through the entire festive season starting October 1 till November 10.

Reliance BIG TV8217;s Senior Vice-President amp; Chief Marketing Officer Umesh Rao said,8221;We are delighted to partner with Onida Television range for the festival season. This association brings a dramatic scaling of reach and visibility for both the partners.8221;

Mirc Electronics Ltd8217;s Vice-President,Sales,Marketing and Services K Sriram said,8221;The Indian DTH market offers immense potential for the future growth amongst total television homes in India8230; On purchase of any ONIDA LED/LCD TVs or selected CTV models,consumers can get a Reliance BIG TV connection absolutely free.8221;

Reliance BIG TV DTH is a wholly-owned subsidiary of Reliance Communications,India8217;s largest integrated telecom service provider.

 

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