Reliance Venture Asset Management,an arm of the Reliance ADA Group,announced that it has successfully completed the first round of venture funding in Reverse Logistics Co,a technology enabled end-to-end reverse supply chain solutions company.
The announcement is in line with the companys recent rebranding and widening focus on investing in disruptive and sustainable business models with a sector agnostic philosophy. Kleiner Perkins Caufield & Byers and Sherpalo are co-investors in this round of funding.
Reverse Logistics uses its proprietary technology to help its customers reduce supply chain costs,increase asset recovery and improve productivity.
Harshal J Shah,CEO of Reliance Venture said,The reverse logistics space is a fairly untapped but promising sector,and will revolutionize efficiency levels of the fragmented Indian supply chain.




