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As the K-Beauty phenomenon continues to sweep the beauty industry, captivating skincare and makeup enthusiasts globally, a new trend has emerged within this dynamic category — the ‘puppy eyeliner’ trend.
In a world where eyeliners have the power to transform any makeup look, the puppy eyeliner trend offers a playful twist, promising big, doe-like eyes that mirror the ‘melt-worthy’ gaze of our canine companions.
According to Manya Jaitely, a makeup expert at Swiss Beauty, this trend diverges from the conventional sleek and sharp winged eyeliner, opting instead for a softer, more rounded approach. “The technique mimics the adorable puppy dog eyes, creating a look that is both charming and expressive,” Jaitely explained.
Umesh Madan, founder and CEO of Book My Makeup, shared insights into achieving the perfect puppy eyeliner look. “Makeup artists typically experiment with methods such as drawing a tighter line along the waterline, slightly extending the line past the inner corner, and emphasising the eyes’ inherent roundness,” Madan noted. The goal is to channel the endearing gaze of our four-legged friends, giving the illusion of bigger and more expressive eyes.
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Create a smooth base: Begin with a high-quality eyeshadow primer to ensure durability and provide a flawless surface for precise application.
Choose your tool: Select the eyeliner tool that suits your preference — liquid for bold definition, gel for accuracy, or pencil for a subtler look.
Meticulous tightlining: Line the waterline at the base of the lashes carefully to create a tight look, laying the foundation for the puppy-eye effect.
Inner corner accentuation: Extend the eyeliner slightly past the inner corner for a subtle but striking pop, capturing the adorable allure of puppy eyes.
Embrace natural roundness: Use gentle, rounded strokes to accentuate the natural roundness of your eyes, avoiding overly sharp angles.
Thickness variation: Gradually increase the thickness toward the middle of the eyelid to enhance the doe-eyed appearance without overwhelming the eyes.
Seamless blend and softening: Blend and soften the edges of the eyeliner for a smooth transition.
Lash enhancement: Curl your lashes with an eyelash curler to elevate your appearance.
Mascara magic: Finish the look with a precise coat of your favourite mascara for added definition.
To ensure a long-lasting look, Jaitely recommends prepping eyelids with an eyeshadow primer and setting the eyeliner in place by gently patting a matching eyeshadow over it. “For extended wear, consider using a waterproof formula, which helps extend the longevity of your eye makeup, ensuring it stays intact throughout the day.”
When applying puppy eyeliner professionally, keep in mind that accuracy is crucial. “Allow yourself to experiment within these guidelines to tailor the look to your personal style,” Madan concluded.