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At his studio in Delhi,amid rows of avant-garde outfits,there are a few shelves dedicated to what designer Nitin Bal Chauhan calls his mad hatter projectspirate hats,contemporary variations of Kullu caps,Audrey Hepburnesque confections and even Gothic headgears. There are also quirkier ones made of telephone wires,receivers and even old typewriters. Theres only a niche market for hats as yet. But I am working on everything from wearable hats to outlandish art pieces that can be used as installations, says Chauhan.
In the West,designers like Alexander McQueen and Philip Treacy made the hat a modish accessory,but it never really caught on in India. Now a few Indian designers are giving the hat a sartorial tweak and making it a style statement for the adventurous. Take,for instance,designer Shilpa Chavan,whose funky,whimsical headgears have everything from feathers to buttons as embellishments. The idea is to wear something that works as a perfect complement to your outfit, says the designer,whose products are priced between Rs 4,000 and Rs 50,000,depending on the materials.
Delhi-based designer Nida Mahmood extends her love for all things kitschy to headgear. There are hats with street typography on them,some others are made from scraps and signboards. Meanwhile,Mumbai-based Kunal Rawal has worked on a range of trucker hats,military berets,cane fedoras and even quirky Nehru cap. Ritu Beri dresses up the swish set in hats made of French lace and a hint of embroidery,while designer Sanchita Ajjampurs resort wear comes replete with chic floppy hats.
So when did hats become fashionable? Earlier,I could make a very clear distinction between fashionable hatsthe off-beat ones I showed on the ramp and which didnt sell muchand functional ones,like the trucker hats,which have a steady market round the year. In the last couple of years though,theres been a change in the scene. The Mumbai races,and polo matches here and in Delhi have seen the ladies sport headgear similar to those worn at the Derby or the Ascot, says Rawal,whose headgear is priced between Rs 1,800 and Rs 12,000.
Even if socialites like Natasha and Delna Poonawala have made quirky hats chic during Mumbais racing season,the market remains niche. In Delhi,Chauhan says the busiest time has been autumn-winter,when the city comes alive with parties. People hosting theme parties come looking for something funky and offbeat. In fact,those are the times the installation pieces work too, he says.
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