Free wheeling

Buying a new Skoda is now just a click away for SkodaAuto India has announced the launch of their Fabia Online Sales Project in association with automotive website...

Written by EXPRESS FEATURES SERVICE
October 19, 2009 12:55 AM IST

2 min read

Net Gain
Now,you can buy a Fabia online

Buying a new Skoda is now just a click away for SkodaAuto India has announced the launch of their Fabia Online Sales Project in association with automotive website,CarWale.com. The first of its kind in the country,the website will have three variants of the Skoda Fabia Super hatch namely Active 1.2,Classic 1.2 and Classic 1.4. These can now be booked over the internet at any time,from any place. The main objective is to make the car buying process a hassle-free and a haggle-free experience by providing complete and transparent information while also streamlining the buying process.

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Our association with CarWale.com is the first of its kind in India giving online sales a new dimension with our Superhatch – the Skoda Fabia. This online process will help in streamlining customer acquisition costs and the benefits will be passed onto the customer. The project is a pilot for us,we are experimenting with this innovative idea and hope that this will bring customer friendly changes to the automotive market in India, comments Thomas Kuehl,Board Member,Sales & Marketing,kodaAuto India. In fact,they are also complementing the online sales with the offline channel. A test drive can be done at the dealerships or at a customer preferred location,while bookings can be done online. The customer will have the option of buying the insurance online and also applying for a loan.

CarWale.com will provide extensive resources and support to the Skoda online consumers,allowing them to conduct market research and compare prices,connect with finance and insurance companies and receive premium service at their doorstep, added Mohit Dubey CEO Carwale.

FYI: Skoda and CarWale.com are commemorating the festive season with this offer which will be valid for a limited period only.