Rama Bijapurkar

Bijapurkar is the author of We Are Like That Only and A Never-before World: Tracking the evolution of Consumer India.

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More From Rama Bijapurkar - Page 3

Freedom at Mid LifeSubscriber Only

December 26, 2010 16:22 IST

Who wants to be a traumatised 30?

Sun, Dec 26, 2010

Meet or WedSubscriber Only

December 12, 2010 16:01 IST

The predictive text,T9,in your cellphone is indeed useful. But SMS junkies should be aware of its pitfalls.

Sun, Dec 12, 2010

Cross ConnectionsSubscriber Only

November 28, 2010 15:22 IST

In the markets of touristy Jaisalmer,you find,not economic trickle-down,but the global culture trickling down.

Sun, Nov 28, 2010

Prince Gusting,RIPSubscriber Only

November 14, 2010 16:45 IST

To he who held us in thrall and in tyranny and taught us how to love unconditionally.

Sun, Nov 14, 2010

Ring in the New,Revel in the OldSubscriber Only

October 31, 2010 15:00 IST

Diwali shopping,and finding the mecca of the modern Indian shopper.

Sun, Oct 31, 2010

Demon Slayer and Beautiful BelovedSubscriber Only

October 17, 2010 15:44 IST

She is the original feminist and her brand variants are endless.

Sun, Oct 17, 2010

Anklets in the BoardroomSubscriber Only

October 03, 2010 19:29 IST

Is their jingle out of place among power suits?

Sun, Oct 03, 2010

CK,the teacher who taught us to do things differentlySubscriber Only

April 18, 2010 03:27 IST

Management guru C K Prahalad,author of The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits,passed away Saturday at a hospital in San Diego. He is survived by his wife,son and daughter. He was 68. Rama Bijapurkar,independent market strategy consultant,recalls the CK she knew:

Sun, Apr 18, 2010