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This is an archive article published on September 17, 2024

From Manu Bhaker to Swapnil Kusale, Indian athletes flock to WhatsApp channels and Threads

Manu Bhaker, Swapnil Kusale, Nishad Kumar, Sumit Antil, and Aman Sehrawat now have WhatsApp channels.

Manu Bhaker and Swapnil Kusale (Image source: @manubhaker, @swapnilkusale/Instagram)Manu Bhaker and Swapnil Kusale (Image source: @manubhaker, @swapnilkusale/Instagram)

Social media has been instrumental in helping public figures boost their engagement with their fans. As the trend is bridging the gap between celebrities and fans, Indian athletes Manu Bhaker, Sumit Antil, Aman Sehrawat, Nishad Kumar, and Swapnil Kusale are all set to take their engagement a notch higher.

The athletes have started their WhatsApp channels, a feature on the messaging platform owned by Meta, and are avid users of Threads, another platform from Mark Zuckerberg’s stable. They will share exclusive content, training regimes, and behind-the-scenes videos on both platforms.

Paras Sharma, Director, Global Partnerships, Meta, India, said, “We’re happy that our platforms are home to champion Indian athletes where they can have passionate discussions and share real-time updates with their fans. We believe in empowering athletes and creators to express themselves authentically and in turn create a strong sense of community with their followers.”

Manu Bhaker, an ace shooter and double Olympic medallist, said, “The love and support that I’ve received from my fans is truly heart-warming. I want to bring this community closer and give them a glimpse into my journey. It’s an amazing opportunity for me to do this now with my WhatsApp channel. I look forward to engaging more deeply with those who have been and want to be a part of my journey.”

To see the athlete’s WhatsApp channels and Threads accounts click:

  • WhatsApp Channels: Aman Sehrawat, Manu Bhaker, Nishad Kumar, Sumit Antil and Swapnil Kusale.
  • Threads: Aman Sehrawat, Nishad Kumar, Sumit Antil and Swapnil Kusale.

 

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