‘This is priceless’: Video shows Beatles producer George Martin revealing why he signed the band

In the sweet moment going viral, Giles Martin, the son of the late Beatles producer, shared a footage of his father talking about his first meeting with the band to his granddaughter. The legendary record producer can be heard reminiscing about the time and telling the young girl that despite them not being “brilliant” at first, why did he sign them.

Listing many attributes that moved Sir Martin, he recalled: “They were funny, they were very clever, they said all lovely things, they were the kind of people that you liked to be with.”

“When I listened to what they did, it was ok but it wasn’t brilliant,” he politely said. “But the magic bit came when I started to get to know them, because they were terribly good people to know,” he continued.

“So I thought well, if I feel this way about them, other people will feel this way about them, so therefore they should be fairly popular,” the legendary producer, who passed away in 2016, was heard saying about the Fab Four.

I don’t normally share anything personal but this my dad from a while back explaining to my daughter he signed the Beatles. Ordinary people do extraordinary things. Great decisions are made for the simplest reasons. “I figured if I like them this much other people might too” ❤️ pic.twitter.com/j4bf96b4zS

— Giles Martin (@mashupmartin) January 19, 2022

The revered English record producer, arranger, composer, who played a pivotal role in getting The Beatles to the world stage was referred to as the “Fifth Beatle”.

The elderly man also reminisced how he thought the band’s name was ‘silly’. “Who would ever want a group with the name ‘beetles’?” he was heard telling the child. But soon revealed, “It’s ‘Beatles’ with an ‘A’ in it, like ‘Beat-les.’”

Quite unsurprisingly, the video garnered a lot of attention from music lovers all around the world, who loved the interaction and anecdote Martin had to offer.

This is priceless. https://t.co/leRGkQmDMC

— Neelesh Misra (@neeleshmisra) January 20, 2022

Well, this is utterly, utterly beautiful. Thank you @mashupmartin for sharing this. 🖤 https://t.co/ua45Qvkez4

— Amanda Abbington (@CHIMPSINSOCKS) January 20, 2022

Coaches can learn a lot from George Martin when looking at young players. The Beatles were ‘OK, but not brilliant’ when he first heard them. They went on to become legendary. Don’t judge a player on how they perform NOW, imagine what they might become https://t.co/UlWlm7d0uD

— Kelly Cross (@guv61) January 20, 2022

This is so wonderful, Giles. Your father produced an album in the 80s for Kenny Rogers which included a song I wrote with the great Jeremy Lubbock. I met your dad at the studio and he was warm, complimentary and the ultimate mensch.

— Richard Marx (@richardmarx) January 20, 2022

I cried. Thanks for sharing.

— Rex Chapman🏇🏼 (@RexChapman) January 19, 2022

Somehow hearing him describe them as “terribly good people” melts my heart.

Thanks for posting this.

— Michael Ordoña (@MichaelOrdona) January 19, 2022

It was okay, but it wasn’t brilliant 🤩

— Brighty (@Mark__Bright) January 19, 2022

Thank you, this is wonderful. I’d like to note that your daughter plays her full part here by being such a good listener.

— Ian Leslie (@mrianleslie) January 19, 2022

Thank you for this. I understand that it is personal to you, and your adorable daughter is precious, but it is also a bit of history that reveals something important about one of the greatest bands ever: They were good people who others liked to be with.

— Lisa McCormick (She’s one of Us!) (@LisaMcCormickNJ) January 20, 2022

Love this. Your dad also signed my uncle’s band, the Monograms, three years before those whippersnappers from Liverpool came along! My uncle (Rod, on the right) aged 86 and living in Canada, remembers him as a kind, charismatic guy. pic.twitter.com/ziW2B02XiB

— Candace (@candace_tg_k) January 19, 2022

This actually brought tears to my eyes. I am a massive Beatles fan and so a great fan and admirer of your dad. He obviously saw something special in them and I believe George M was the magic ingredient that made them so amazing. Thanks for sharing Giles.

— Wordtiger (@cathycomps3) January 19, 2022

He also wrote the best Bond film soundtrack ever. Been a favorite of mine in regular rotation since I was a kid. Also, the first album I ever bought as a kid. pic.twitter.com/WcqWgxoGyl

— Phil Payne (@Wire_Smooth) January 20, 2022