
Flipkart has launched a new hyperlocal service, called ‘Flipkart Quick‘. The company claims that the service is aimed at providing customers with unmatched customer experience with its “wide selection, top-class quality and a new location mapping technology framework.” It states that the hyperlocal delivery model will help it tap new consumers by widening the accessibility of products and ensuring quick delivery using Flipkart hubs, where people can also place their orders.
Let’s take a look at a few questions you might have about the service.
Also Read: Flipkart starts hyperlocal service ‘Flipkart Quick’, to expand to 6 cities by year-end
Customers looking to make a purchase can place their orders any time of the day and get their orders delivered between 6 AM to 12 AM. The company will charge a minimum delivery fee of Rs 29.
Customers as of now can choose to order in the next 90 minutes or they can book a 2-hour delivery slot.
Flipkart will first debut its Quick service in select locations in Bengaluru. These select locations include Whitefield, Panathur, HSR Layout, BTM Layout, Banashankari, KR Puram and Indiranagar.
Also Read: Flipkart acquires Walmart India, to launch Flipkart Wholesale for B2B segment in August
The company will use a latitude and longitude approach instead of its traditional model of using a pin-code system to identify the delivery location. This will help the company speed up the last mile process and deliver with more accuracy and lower chances of mismatch or re-attempts.