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Journalism of Courage
She8217;s made it big by sorting out the waste in e-mails. Pavni Diwanji8217;s latest software is a boon for those grappling with junk mail. A few years ago, she sold her software Kendara, an advanced search engine, for 1.2 million.
The anti-spam software http://www.mailfrontier.com, designed by this 31-year-old entrepreneur, is in demand as junk mails flood e-mail accounts all over the world. The software filters e-mail accounts, lists mails in order of priority and deletes junk mail.
With CNN, SAP, AG Edward and over 200 clients, Pavni said that besides filtering e-mails, her software saves time. 8216;8216;Now, my clients don8217;t have to go through useless e-mails,8217;8217; adds Pavni, who is here to visit her family.
She says: 8216;8216;Every Indian has the basic instinct to work hard. It8217;s just the raw talent that has to be guided in the right direction.8217;8217;
8216;8216;When I started working, the IT revolution was at its peak. And since then, there has been no looking back,8217;8217; recalls Pavni, who has settled in California with her British husband and daughter.
8216;8216;Indians are respected and considered very hard working individuals. They have carved a niche for themselves in the US,8217;8217; says Pavni, who admits to learning her enterprising skills from her father, N. Diwanji, and mother, Toral.
8216;8216;I worked with Sun Microsystems for seven years and then started my own company with a friend in 1998. My company 8212; Kendara, an Internet assistant that provided relevant information about several sites, was purchased by excitehome, a popular search engine and now I just handle the spam company,8217;8217; says Pavni.
She now intends to start operations in India and says business here is thriving and is recognised in the international market. 8216;8216;I want to provide my software to Indian companies so that they too can get rid of spams,8217;8217; she said.
