3 min readNew DelhiJan 25, 2026 09:51 AM IST
First published on: Jan 17, 2026 at 07:25 PM IST
Ahead of the Republic Day, India’s omnichannel electronics retailer, Croma has announced its special sale with massive discounts across laptops, smartphones, televisions, and more. Croma’s Republic Day Sale is now live and runs until January 26 across all its stores nationwide. Among the major highlights is the steep price cut on the iPhone 17, which is now available at an effective price of Rs 47,990, down from its launch price of Rs 82,900.
The reduced price of the Apple device is a part of Croma’s bundled offer that includes exchange benefits up to Rs 23,500, a flat Rs 2,000 bank cash back, and an additional Rs 8,000 exchange bonus. It needs to be noted that the exchange benefits are highly dependent on the condition of the devices. On the other hand, iPhone 15 will also be available at a considerably lower effective price of Rs 31,990 against its market price of Rs 59,900. The reduced price is combining the exchange benefits, cashback, and bonus offers.
Croma’s Republic Day Sale features some additional savings for consumers from bank cashbacks, exchange bonuses, easy EMI options, and student pricing on select products. Consumers with HDFC Tata Neu cards can avail up to 10 per cent savings on select Apple devices, subject to terms and conditions.
Other than iPhones, Samsung smartphones are also part of the sale. The Samsung S25 can be purchased at an effective price of Rs 50,499 by exchanging a Galaxy S24, and the S25 Ultra is available at Rs 79,999 with exchange of the S24 Ultra. Meanwhile, the Samsung Z Fold 7 can be availed at Rs 1,09,999 with exchange of the Z Fold 6, depending on the condition of the device.
Other than smartphones, MacBook Air M4 is available at a special student price of Rs 55,911. This is also supported by bank cashback and exchange offers. Besides, Croma is also offering the HP OmniBook 5 (13th Gen) at an effective price of Rs 48,130 in a combination of exchange value, cashback and exchange bonus.
The sale also features large discounts on home appliances and entertainment products. The Samsung Neo QLED 65-inch TV is available at Rs 98,990, down from Rs 1,75,000, while the TCL 55-inch QLED TV is priced at Rs 38,990. Fully automatic front-load washing machines start at Rs 31,290, and Marshall Bluetooth speakers are available with discounts of up to 35 per cent. Select air conditioners come with assured freebies worth up to Rs 11,500.
According to Croma, the Republic Day Sale aims to help customers upgrade key devices with value-driven offers, backed by in-store expert guidance and omnichannel shopping options across physical stores and online platforms.
Disclaimer: It should be noted that the exchange discount heavily depends on the condition of the smartphone being traded in.
The iPhone 17 and Samsung Galaxy S25 Ultra can be owned with massive discounts as part of Croma’s Republic Day Sale, which runs until January 26 across stores nationwide. (Express Image) 
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