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This is an archive article published on October 19, 1999

My Den/Monisha Jaising

The best place to find fashion designer Monisha Jaising on a weekday is her studio in Bandra. For two years she has been doing all her sk...

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The best place to find fashion designer Monisha Jaising on a weekday is her studio in Bandra. For two years she has been doing all her sketching, designing and even her own paperwork here. Monisha has made a name for herself in western wear for women in the last 10 years, and her knits and jerseys are known for being among the best in the business. quot;I used to have a larger studio with a workshop in Saki Naka, but now I have my own space away from the factory.quot; She reaches her studio every morning, grabs a quick bite at home in the middle and returns for another three-hour session in the afternoon. To get her creative juices flowing Monisha works with soft music playing in the background. And her den is full of fashion magazines, which keep her up to date on what is happening abroad.

Though she has been concentrating on her garment export business, Monisha has also put together her new collection. This will be on display at Ensemble by the end of the month. The colours that dominate this season8217;s line arepink, blue, green, black and white.

She just managed to take two days off from work recently to judge the preliminary rounds of the Smirnoff International Fashion Awards. Along with Rocky S and James Ferreira, she shortlisted contestants from the north, east, west and south zones. quot;There were so many sketches as the competition was open to all fashion students. Some were really bad, but others were interesting and showed great potential.quot; The finals of the regional rounds will be held at the end of the month. The national final will be held in the first week of November in this city. quot;It really is good exposure for the winner as they will be sent to Hong Kong to compete in an international competition.quot;

8212; SUJATA ASSOMULL

 

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