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Pantone reveals its Colour of the Year 2025. (Source: pantone.com)Every year, the Pantone Color of the Year program engages the design community and colour enthusiasts in a conversation around colour, highlighting its relationship with culture. Pantone picks a colour that captures the global zeitgeist, an expression of global mood and attitude, reflecting a collective desire in the form of a distinct hue.
For 2025, the Pantone Color Institute selected PANTONE 17-1230 Mocha Mousse, a luxurious warm, brown hue that boasts delectable qualities of chocolate and coffee, representing comfort and thoughtful indulgence.
“For Pantone Color of the Year 2025, we look to a mellow brown hue whose inherent richness and sensorial and comforting warmth extends further into our desire for comfort, and the indulgence of simple pleasures that we can gift and share with others,” explained Laurie Pressman, Vice President of the Pantone Color Institute in a statement.
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Taking to Instagram, the institute wrote, “There is a growing movement to align ourselves more closely with the natural world. Characterized by its organic nature, PANTONE 17-1230 Mocha Mousse honors and embraces the sustenance of our physical environment. Imbued with authenticity PANTONE 17-1230 Mocha Mousse finds harmony and balance between the demands of modernity and the timeless beauty of artful creation.”
“Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe,” said Leatrice Eiseman, Executive Director at Pantone Color Institute.
Their official website also states that PANTONE 17-1230 Mocha Mousse empowers you to create moments of luxury that may be intimate in scale but can extend a sense of indulgence throughout the day. “As a trend-led fashion colour and a neutral rolled into one, this comforting brown brings us into harmony with an ever-changing world. Authentic and approachable, rich and indulgent, PANTONE 17-1230 Mocha Mousse is the perfect hue for ‘me moments’—however you define them. Redolent with the essence of cacao, chocolate and coffee, this sophisticated brown offers an everyday escape, a well-deserved treat.”
A versatile shade that bleeds sophistication and earthy refinement, Mocha Mousse creates a strong chromatic foundation that complements diverse shades such as Cannoli Cream, Cream Tan, Safari, Sirocco, Chanterelle, Baltic Amber, and Chocolate Martini to get started.