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This is an archive article published on June 20, 2009

Participate in game show,win a free flat

After the "overwhelming" response received to the "Good Value" offer launched by the Goel Ganga Group...

After the “overwhelming” response received to the “Good Value” offer launched by the Goel Ganga Group,on their projects ranging from just Rs 18 lakh to Rs 30 lakh,the group has now made a new offer to its customers: it will give a free flat to a citizen participating in a game show to be hosted by Mandira Bedi.

“This is just a small way to say a big thank you to our customers,for all the support and trust that they have extended to us during the last 25 years,” said Atul Goel,MD,Goel Ganga Group. The Group had launched “Good Value Homes” at rock bottom prices at various locations of the city. The four projects were Amrut Ganga at Sinhagad Road,Ganga Blues in Aundh Annexe,Ganga Sparsh at Undri (near Bishop’s School) and Ganga Ashiyana at Chinchwad (near Aditya Birla Hospital),with 1 bhk,1½ bhk and 2 bhk flats.

Despite the slowdown,the group sold over 40 per cent of these flats. “This was because we did not compromise on the quality and amenities. Customers vindicated our belief that the ‘right product at the right price’ always has a market,” said Goel.

Inspired by this response,the group conducted an opinion poll,inquiring what constitutes a ‘better value’ for them,when they look at purchasing a new flat. “We were surprised at the response to the poll – people were shy in asking for something big – they were aiming for small gifts only. That’s when we decided not just to make a ‘good value’ ‘better’ for them,but to make it ‘great’. We have planned an exciting and entertaining game show,to give away the various prizes like car,furniture and above all we would give a bumper prize of a free home as well,” said Goel. The game show will be hosted by Mandira Bedi.

“The idea behind the game show is to tell our customers that whenever you book a flat with us,there is always a chance of a pleasant and a big surprise,” said Kumar Devi,CEO,Goel Ganga Group.


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