Stage on wheels

The Red Bull Tour Bus serves as a touring vehicle and a stage for bands to perform on,and will launch in India in October

Since November last year,a team of people at Red Bull in the country have been working on building a bus. Expected to be completed and unveiled in October,this vehicle will not,however,serve to ferry passengers from one point to another. The Red Bull Tour Bus gives independent musicians in the country a vehicle that will not only allow them to tour by road,but one that transforms into a fully-equipped stage.

This rather forward-thinking piece of machinery has existed in Canada,Italy,Germany,Poland and USA,among other countries. This is Asias first and will,among other things,allow for gigs in cities that are still fairly unexplored for lack of venues.

The primary aim of this Tour Bus is two-fold, says Rohan Vyavaharkar,National Communications Head,Red Bull India. One is to provide an opportunity for young bands to perform across the country,but also to take the more established bands to cities they dont usually get to play in.

Every countrys Tour Bus has been designed differently,and Indias,Vyavaharkar says,has a touch of retro. Additionally,while the equipment on the bus when it functions as a stage is good enough by itself for mid-sized venues,the larger,stadium-like ones will require additional equipment. It has not been announced when the bus will host its first gig or begin its first tour,but it will be present at all four NH7 Weekenders as a separate stage.

mumbai.newsline@expressindia.com

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