Stepping Into 60

Screen was launched on September 21,1951 under the editorship of Manorma Katju and became popular for its reviews by veteran journalist Bunny Reuben and pictures by leading photographer B J Panchal. It has since been published under the able leadership of names such as B K Karanjia and Udaya Tara Nayar. But one of the most important landmarks in the magazine’s history came in 1991 when the continuing success and respect for the candid yet tongue-in-cheek look at the film industry inspired Screen to host the first edition of Screen Awards. The awards have since been a popular annual ritual and are known for being unbiased. As it happens with all things good,Screen too went through a challenging phase in the late ’90s. But in 2000,the journal was re-invented as a broadsheet,keeping its old charm intact. Even as most magazines were going the gossip way,Screen retained it’s USP — holistic content — and has thus come to be respected among industry folk. As Aamir Khan says,“It is no small feat to stand by quality journalism for 59 years.”

It has hence been the choice of industry leaders since the 1950s — Dev Anand,Dilip Kumar,Raj Kapoor and Sunil Dutt — and is to date considered the last word on 360 degree entertainment coverage by both the GenNext stars and industry veterans.

“I have been in the industry for 40 years and I have been reading Screen ever since I can remember. It’s very special to the whole family and all of us wait for Wednesdays to get an update on what’s happening in the industry,” testifies veteran actor Neetu Kapoor.

For more,grab your copy of SCREEN’s Anniversary Special Issue dated October 8,2010

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