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Micromax

Micromax Informatics: A Rise and Fall in the Indian Mobile Market Micromax Informatics, founded in 2000 in Ludhiana, initially operated as an IT software company specializing in embedded systems. Its entry into the mobile phone market in 2008 proved transformative. By 2010, Micromax had established ...

Micromax Overview

Micromax Image Source : Wikipedia
  • Company type Private
  • Founded 29 March 2000
  • Founders Rahul Sharma
  • Headquarters Ludhiana, Punjab, India
  • Area served Worldwide
  • Key people Rahul Sharma
  • Revenue ₹22,368.79 crore (US$2.6 billion) (2020)
  • Number of employees 20,000+
  • Subsidiaries YU Televentures, Bhagwati Products Limited, Mobi Serve, Micromax Informatics FZE
  • Website www.micromaxinfo.com

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Micromax history

Last Updated : 03/04/25, 02:22 AM
Micromax Informatics Ltd, founded in 2000 by Rahul Sharma and Rohit Patel, entered the mobile phone market in 2008. Its strategy centered on making technology accessible to a wider Indian audience, challenging established international brands. The company distinguished itself by introducing budget a...

MICROMAX NEWS

YU Yureka Black to go on open sale from June 22 on Flipkart

June 21, 2017 4:49 pm

The Yureka Black smartphone was launched earlier this month in India at Rs 8,999. The big highlight of Yureka Black is its 4GB RAM and 32GB storage. On the camera front, it sports a 13-megapixel rear camera with dual-LED flash and the front camera is an 8-megapixel shooter.

Micromax Bharat 2: Over half a million units sold in 50 days, claims company

June 16, 2017 4:35 pm

Micromax claims to have sold over half a million Bharat 2 smartphones within 50 days of its launch. According to the company, Bharat 2 is now one of the largest selling 4G VoLTE phones in India. Micromax is also working on another smartphone in its Bharat series.

YU Yureka Black to go on sale again on June 19 at 12 noon at Flipkart

June 14, 2017 8:10 pm

Micromax’s online-only YU Televentures launched Yureka Black smartphone earlier this month in India at Rs 8,999. Up until now, the smartphone has been up in two flash sales, and now it will be the third sale on Monday. The big highlight of Yureka Black is its 4GB RAM and 32GB storage.

Nokia 3 launched in India at Rs 9,499: How it fares against Xiaomi Redmi 4 and YU Yureka Black

June 14, 2017 8:47 am

With Nokia 3, the company is going aggressively against the competition by offering Nokia 3 through offline stores, where the biggest competitors are online-only. HMD Global also said that all Nokia phones sold in India will be manufactured in India too.

YU announces Android 7.1.2 Nougat Beta for Yureka Black and YU developer Program Season 3

June 07, 2017 7:10 pm

The latest Android 7.1.2 Nougat Beta Build update will not be provided over-the-air and users will need to visit YU's forums to manually download and install. YU notes that the official stable OTA "will be rolled out in next one and a half months."

YU Yureka Black will be exclusively sold on Flipkart, launches tomorrow

May 31, 2017 6:57 pm

With Yu Yureka Black, company is making a comeback in the market. As the name suggests, the new Yureka smartphone will sport an all-black colour and what can be speculated from the press invite is that it might be a metal unibody designed smartphone as well.

Chinese smartphones dominate Indian market in Q1: CMR report

May 26, 2017 6:26 pm

According to CMR’s India Quarterly Mobile Handset Market Review, 1Q’ CY 2017 - Xiaomi, vivo and Oppo featured in the top five list 1Q’ CY 2017'.

Micromax's YU to launch new Yureka phone on June 1

May 26, 2017 2:40 pm

Micromax subsidiary YU Televentures is making a comeback in the market with a new Yureka smartphone

Micromax Canvas 2 first impression: Can it keep up with the competition?

May 25, 2017 6:48 pm

Micromax Canavs 2 comes with Gorilla Glass 5, one year free display replacement and free 4G Airtel data for one year.

Nokia 3310 dupes are here: Check out Darago 3310, Micromax X1i (2017)

May 24, 2017 12:01 pm

Nokia 3310 (2017), which is a revamped version of the iconic Nokia 3310 phone, is available in India at Rs 3310.

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