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Amul
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Amul: A Dairy Cooperative's Rise to National Prominence The Anand Milk Union Limited, better known as Amul, stands as a testament to India's cooperative spirit and agricultural prowess. Founded in 1946 by Tribhuvandas Kishibhai Patel, the brand, owned by the Gujarat Cooperative Milk Marketing Federa...
Image Source : Wikipedia
- Company type Cooperative
- Industry Dairy
- Founded 14 December 1946
- Founders Tribhuvandas Patel
- Headquarters Anand, Gujarat, India
- Area served Worldwide
- Key people Jayen Mehta (managing director)
- Revenue ₹80,000 crore (US$9.2 billion) (2024)
- Number of employees 1,000 (officers and employees), 3.6 million (milk producers)
- Website www.amul.com
Amul history
Last Updated : 17/03/25, 03:04 PM
Amul: A Cooperative's Rise to Brand Dominance Amul, established in 1946, emerged as a response to the exploitation of dairy farmers by private traders. Led by Tribhuvandas Patel, farmers in Kaira, Gujarat, formed a cooperative, following advice from Sardar Vallabhbhai Patel, to directly supply milk ...
AMUL NEWS
What is the Amul-Nandini row in Karnataka and how do the two brands compare in its dairy market?
April 16, 2023 12:56 pm
While the Karnataka Cooperative Milk Producers' Federation Limited or KMF’s Nandini milk is the dominant player in the fresh milk market space in the state, Amul occupies third or sometimes fourth place in the fresh milk market.
Pro-Kannada activists stage protest against Amul in Bengaluru
April 11, 2023 11:12 am
The protest came as the issue continued to gain traction on social media platforms, and amid a political slugfest over the issue which has grabbed national headlines.
It’s not Amul vs Nandini, but Amul and Nandini: Amul MD Jayen Mehta amid backlash
April 11, 2023 11:12 am
“We work closely with Nandini on several accounts," Amul MD Jayen Mehta told The Indian Express.
As Nandini vs Amul row heats up in Karnataka, electoral blowback concerns BJP
April 10, 2023 9:38 pm
A majority of Karnataka Milk Federation’s 24 lakh milk producers come from Old Mysuru, which is part of the Vokkaliga belt where the Congress and JD(S) hold sway
Why Amul can’t beat Nandini: Karnataka’s Rs 1,200-crore incentive to farmers
April 10, 2023 10:04 pm
Consumers in Bengaluru currently pay only Rs 39 for a litre of Nandini toned milk containing 3 per cent fat and 8.5 per cent SNF (solids-not-fat). Compare this with the Rs 54 per litre price for Amul toned milk in Delhi and Rs 52 per litre in Gujarat.
‘Social responsibility to protect Karnataka farmers’ interests': Bengaluru hotel association calls for boycott of Amul products
April 10, 2023 9:41 pm
Karnataka Chief Minister Basavaraj Bommai defended Amul’s entry into the dairy market and downplayed any threat to Nandini.
‘Save Nandini’, ‘Go back’: Trending hashtags reveal brewing discontent as Amul enters Karnataka market
April 07, 2023 10:11 pm
The hashtag war has unfolded in the wake of concerns that Amul’s entry will pose a threat to the state’s local brand Nandini which belongs to the Karnataka Milk Federation (KMF).
Milk in short supply, Karnataka comes up with a solution: Less being offered for same price
March 15, 2023 8:38 am
In this case, it has happened in a state where Assembly elections are due in May. KMF had, only on November 24, raised the prices of all its variants of milk by Rs 2 per litre.
Amul hikes milk prices by Rs 3, Gujarat exempted
February 03, 2023 6:40 pm
Effectively, the price of one litre of Amul Gold has been revised to Rs 66 while Amul Taaza is now priced at Rs 54 per litre, Amul cow milk at Rs 56 per litre and Amul A2 Buffalo milk at Rs 70 per litre.
In Gujarat's dairy world, BJP gets the cream of the crop
January 25, 2023 4:22 pm
One by one, BJP leaders have wrested control over the dairies that are part of the cooperative that owns Amul, and which once owed allegiance to Congress
