Journalism of Courage
Amul
Follow on:
Amul: A Dairy Cooperative's Rise to National Prominence The Anand Milk Union Limited, better known as Amul, stands as a testament to India's cooperative spirit and agricultural prowess. Founded in 1946 by Tribhuvandas Kishibhai Patel, the brand, owned by the Gujarat Cooperative Milk Marketing Federa...
Image Source : Wikipedia
- Company type Cooperative
- Industry Dairy
- Founded 14 December 1946
- Founders Tribhuvandas Patel
- Headquarters Anand, Gujarat, India
- Area served Worldwide
- Key people Jayen Mehta (managing director)
- Revenue ₹80,000 crore (US$9.2 billion) (2024)
- Number of employees 1,000 (officers and employees), 3.6 million (milk producers)
- Website www.amul.com
Amul history
Last Updated : 17/03/25, 03:04 PM
Amul: A Cooperative's Rise to Brand Dominance Amul, established in 1946, emerged as a response to the exploitation of dairy farmers by private traders. Led by Tribhuvandas Patel, farmers in Kaira, Gujarat, formed a cooperative, following advice from Sardar Vallabhbhai Patel, to directly supply milk ...
AMUL NEWS
Amul seeks removal of videos claiming they are cruel to cows; Delhi HC seeks reply of uploader, Google, Facebook
December 13, 2020 9:04 pm
The court asked the person, who uploaded the video, to indicate in his reply how the GCMMF or its members were indulging in cruelty to cows and why Amul's mascot was used in the video.
Govt offers land to Amul in Rajkot for modern dairy plant
November 27, 2020 1:59 pm
The federation has requested 60 acres land for setting up a modern dairy plant at the cost of Rs 500 crore in Rajkot.
Explained: Why Gujarat has a glut of milk powder, and why exporting it could help
October 19, 2020 12:34 pm
When the Covid-19 lockdown was announced, the government had instructed GCMMF and its 18 member unions to buy milk from desperate private milk producers who were unable to sell. This had led to 15 per cent increase in milk procurement by GCMMF.
Explained: Why India’s largest milk cooperative is returning to edible oil business
July 20, 2020 8:28 am
After a 15-year hiatus, the country's biggest milk cooperative, which is Amul’s parent company, has now acquired a closed edible oil plant at Palanpur in north Gujarat that will tap locally grown oilseeds.
Twitterati had a field day as #BoycottTwitter trended on the platform
June 07, 2020 2:29 pm
Although Amul's Twitter account was restored after the dairy brand raised the issue with the tech company, Indians on the platform demanded apology and threatened to boycott the platform.
Amul Twitter handle briefly blocked, Twitter cites security processes; account restored
June 06, 2020 10:44 pm
GCMMF Managing Director R S Sodhi said that Twitter blocked its handle @Amul_Coop after its advertising agency posted a cartoon featuring its mascot `Amul girl' with the caption "Exit the Dragon?" on Thursday night.
‘50% jump in sales of Amul products during lockdown’
April 19, 2020 5:38 am
GCMMF Chairman Ramsinh Parmar, who addressed stakeholders and dairy unions on Saturday, said that the consumption of milk products with longer shelf-life has seen a steep rise since March. Officials added that Gujarat has seen the sale of dairy whiteners like never before.
Govt to launch mahua-based alcoholic drink at Rs 700 for a 750 ml bottle
March 11, 2020 9:22 am
Called Mahua Nutribeverage, it will be available as early as next month for Rs 700 for a 750 ml bottle, and will come in six fruit-based flavours.
Explained: Why milk supply is tight and prices are up
December 18, 2019 12:12 pm
The rise in milk prices reflects rising consumer food inflation, which in November touched 10.01%, the first time it has crossed single digits since December 2013.
Ahmedabad: Amul increases prices of milk by Rs 2 per litre
December 15, 2019 2:24 am
Similar increases will come into effect on Sunday in Delhi and NCR, West Bengal, Mumbai and other markets of Maharashtra.
