Wisdom Kaye, Nigerian-American model, YouTuber, and TikTok star, has dominated the social media scene after he revealed his annual income––over Rs 33 crore. In 2023, Kaye bagged a spot in the 30 Under 20 in Art and Style by Forbes.
Kaye started sharing fashion videos on social media in early 2020, during quarantine, while pursuing electrical engineering. Within just a few months, by July, he had gained a massive following of two million and landed a contract with IMG Models. Since then, the man dubbed “the best-dressed guy on TikTok” has collaborated with major fashion houses like Gucci, Dior, and Coach, appeared as a guest judge on Project Runway, and earned consecutive Streamy Awards for his content, Forbes reported.
According to Soap Central, Kaye earned more than eight million followers on TikTok by November 2022. He was also named in Teen Vogue’s 21 Under 21 list.
Cut to 2025, Kaye revealed that he makes more than Rs 33 crore in a year and charges six figures for a sponsored video, according to Dexerto.
See here:
TikToker Wisdom Kaye revealed he makes over $4M a year
The fashion influencer says he now charges 6-figures for a sponsored video pic.twitter.com/9yZjhMORIK
— Dexerto (@Dexerto) April 22, 2025
The post took the Internet by storm, amassing over four million views and social media reactions. “Love that. For a fashion influencer, it makes sense. His content is quite good as well, clearly a lot of thought and effort go into his videos,” a user wrote. “I genuinely love his content! Deserved,” another user commented.
“He deserves every bit of his money. He’s def one of the most talented creators, & one of the few who actually put a lot of creativity into his videos,” a third user said. “His production quality is phenomenal now so I wouldn’t be surprised and I am so happy for him,” a fourth user commented.
In 2024, Kaye made his debut at the Met Gala in a crimson Robert Wun outfit featuring rose accessories, fire-burn designs, and frayed edges.