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This is an archive article published on June 7, 2011

Nissan launches student brand manager programme 2011

Nissan Motor India today launched its 'Nissan Student Brand Manager Programme 2011' which will continue for six months.

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Nissan Motor India today launched its 8216;Nissan Student Brand Manager Programme 20118217; which will continue for six months.

This is the second year of the initiative and this programme will invite applications from 150 colleges spanning 15 cities in India. The tenure of the programme will be for a period of a six months starting from July to December 2011,the company said in a statement.

The company will select 20 student brand managers who will play a key role in bringing brand Nissan closer to both8211;the student community and the public in general,through innovative marketing initiatives. After undergoing training,the students will work closely with company officials on a variety of initiatives.

8220;The idea of this programme is to channelise the creative minds of the youth in the best possible manner. It also presents them an opportunity to learn various real life

tasks with some of the best minds of our own,8221; Hover Automotive India8217;s Chief Executive Officer,Dinesh Jain,said.

 

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