Nazara Technologies and EA enter in a tie-up

Talking about the tie-up,Nazara CEO Nitish Mittersain said,Nazara has seen rapid growth in its market share in the Indian mobile gaming space over the last two years,and our relationship with EA Mobile underlines the credibility we have built in this sector. We see huge potential to grow the overall mobile gaming business while providing maximum value to the end consumers.

Expressing his happiness on the occasion,Franck Villet,EA Mobiles Head of Publishing for Asia Pacific said,With its strong grasp of Indian telecom market,consumers and trends amp;8722; along with a strong established base with various operators amp;8722; Nazara Technologies is an ideal collaborator for an important market such as India.

We see tremendous possibility in the Indian market,and are giving consumers access to EAs world-class brands on their mobile phones through Nazara.

The tie-up is aimed at opening new channels that cater to the fast growing population of mobile gamers with innovative and exciting games brought to their handsets. Nazara and EA Mobile will work jointly in growing the casual game genre through accessibility and great game play experiences.