Apple rolls out iPod Photo, rocks with U2

At a news conference Steven P. Jobs, Apple8217;s chief executive, demonstrated how the iPod Photo, which will be available in Apple stores this week, could create slide shows and set them to music. The slogan Jobs chose for the new device was 8216;8216;all of your songs and photos in your pocket.8217;8217;

In focusing on still pictures, Jobs showed he was moving in a direction different from competitors who have been adding video capabilities to hand-held devices.

Apple also introduced a special 349 black edition of the iPod, which has the signatures of members of the rock band U2. The company said it would begin selling a complete collection of U28217;s music for 149 next month from the iTunes Internet music store.

Apple got a strong endorsement from U28217;s lead singer Bono, who said the band would cooperate with Apple on a variety of future projects. 8216;8216;It8217;s kind of extraordinary that it wasn8217;t a music company that cracked the problem of piracy,8217;8217; he said, referring to Apple.

8211;NYT