Foot loose

Diamond deals
ORRA,the diamond destination,announced its festive season offer in Chandigarh on Thursday. Adding glamour to the event,model Alisha flaunted the range of diamond jewellery at the ORRA diamond boutique in Sector 17 to a select crowd. Gold prices have been on a steady rise and at such times ORRA brings a festive season offer,valid from September 28 to October 20,2009. “ORRA celebrates this Diwali with some very exclusive offers for its customers. Buy exquisite jewellery crafted in the finest Belgian diamonds,and walk away with assured 24 carat gold coins and silver coins absolutely free on purchases above Rs 5,000. Not just this,ORRA also offers flat 50 percent off on making charges of gold bars and coins,” informed Sandeep Handa,deputy regional sales manager,ORRA. There is a mélange of jewellery on offer with new collections being launched. The ‘Hoops Collection’ brings in versatile earrings while the ‘12th Spiritual Collection – Panchayatna’ has some beautifully crafted pendants. The cufflinks crafted in silver and studded with precious stones are perfect for corporate gifting or as an accessory for men. Other collections comprise of the Solitaire Collection,Bridal Collection,Career Carats Collection -a range of elegant jewellery for the working woman,Spiritual Collection,Eternity Bangles Collection and Platinum Couples Collection.

Recipe for health
THIS was one lip-smacking event. Tupperware organized ‘Quest for Super Chef Contest Season 2’,a regional level unique cookery contest for women this Thursday. The contest is aimed at bringing out the best of culinary skills amongst its all women sales force by developing innovative healthy recipes. Nominated by the respective distributors of each region,the contestants paired in a team of two and were required to make smart and healthy recipes. Bagging the top spot was ‘Team 3’ from Ludhiana comprising Neera Gupta and Naresh Sharma. The runners-up prize went to Ruby Batra and Rohini Arora from Amritsar. The teams were judged on taste,uniqueness,presentation and effective usage of Tupperware products for preparation,storage and serving of the cooked dishes. Besides this,judges had the liberty to grade the dishes according to the serving size,nutritional value,freshness etc. The time allotted was one hour and contestants had to make a maximum of five dishes within this stipulated time. The menu had to include a starter,drink,main course and a dessert. Judging the Chandigarh contest was Chef Anu Bansal who runs his own property – Intercontinental Hotel and Chef Sameer Dhawan. Speaking on the occasion,Anshu Bagai,Head (Marketing),Tupperware India,remarked,“The Quest for Super Chef is an innovative interactive activity event to encourage and motivate the women to indulge into healthy cooking by developing newer recipes. We plan to bring out a cookery book at a later stage which will have all the best adjudged recipes.”

Chew on!
ITC Limited’s foods division has announced its expansion in the cough lozenges category with the launch of ‘Mint O Gol’,a brand of mint ‘chews’. The new variant is an extension of the mother brand Mint-O. Speaking on the occasion of the launch,Amitabh Kumar,Branch Head,ITC Foods,Chandigarh explained,“The new ‘Minto-O-Gol’ has been launched after months of product and consumer research. We have entered the chews segment with the mint flavour. The mint variant is differentiated from competition by virtue of having specks on the product that enhance the consumer’s experience of freshness. Currently Mentos is the only competitor in this category.” There will soon be a multimedia campaign to support the new launch. The primary packaging for Mint-O-Gol is a pillow pack. Each candy has a net weight of 2.7 gms. The secondary packaging is in the form of a pet jar with 200 candies inside it.