Phillauri song WhatsUp: Anushka Sharma film gives us the wedding song of 2017. What else do we need? Watch video

Anushka shared the song with the caption, “Hey WhatsUp? Here’s the bride with the 1st wedding song this season #WhatsUp @TSeries @OfficialCSFilms @foxstarhindi.” The song gives a nice feel of wedding preparations and the rituals going on side-by-side, capturing a shaadi ka ghar. The presence of dhol, decorations and dancing relatives complete the feel totally.

Watch Whats Up Video Song | Phillauri | Anushka Sharma , Diljit Dosanjh | Mika Singh, Jasleen Royal

Anushka Sharma earlier shared a teaser of this wedding song titled WhatsUp, with the caption, “The wedding song of the season is here with the bride… in spirit! 👻 #WhatsUp coming tomorrow at 11 AM @foxstarhindi @OfficialCSFilms.”

Also, watch Phillauri song WhatsUp teaser here:

The wedding song of the season is here with the bride… in spirit! 👻 #WhatsUp coming tomorrow at 11 AM @foxstarhindi @OfficialCSFilms pic.twitter.com/ZqqZ8kcq9l

— Anushka Sharma (@AnushkaSharma) February 22, 2017

Before the song launch, in a fresh twist to film’s marketing, the makers of Phillauri have Anushka calling fans every week to engage with them on the movie in which she plays a friendly spirit. This activity will have the concept of invisibility taking centre-stage.

Also watch | Phillauri | Official Trailer | Anushka Sharma | Diljit Dosanjh | Suraj Sharma | Anshai Lal

Shikha Kapur, Chief Marketing Officer, Fox Star Studios, said in a statement, “A celebrity going invisible during a film’s promotion is a first and we would like to continue creating ground-breaking ideas that transcend conventional norms of engagement.”

About this, Anushka tweeted, “Have you messaged Shashi 👻, your friendly spirit yet? Activity starts tomorrow! #WhatsUpWithShashi @foxstarhindi @OfficialCSFilms.”

Have you messaged Shashi 👻, your friendly spirit yet? Activity starts tomorrow! #WhatsUpWithShashi @foxstarhindi @OfficialCSFilms pic.twitter.com/xav00kTWCz

— Anushka Sharma (@AnushkaSharma) February 22, 2017

Since Anushka is playing a friendly neighbourhood spirit in the movie, to take this thought forward, she has got a personal phone number registered in the name of Shashi.

Watch | Anushka Sharma, Diljit Dosanjh-starrer Phillauri song Dum Dum

Phillauri has been produced by Fox Star Studios and Clean Slate Films and has been directed by Anshai Lal. The film will hit the screens on March 24.