Apple Product Red iPhone 7 and iPhone 7 Plus to launch in India; starts at Rs 82,000

In a press release, Tim Cook explained that the (RED) gives customers an unprecedented way to contribute to the Global Fund for AIDS research. “Since we began working with (RED) 10 years ago, our customers have made a significant impact in fighting the spread of AIDS through the purchase of our products, from the original iPod nano (PRODUCT)RED Special Edition all the way to today’s lineup of Beats products and accessories for iPhone, iPad and Apple Watch,” said Tim Cook, Apple’s CEO.

Also read: Apple announces new iPad with 9.7-inch display; starts at Rs 28,900

“The introduction of this special edition iPhone in a gorgeous red finish is our biggest (PRODUCT)RED offering to date in celebration of our partnership with (RED), and we can’t wait to get it into customers’ hands.”

Though it’s unclear how many PRODUCT (RED) iPhone 7 units Apple plans to manufacture. One should, however, note that the phones carry a “Special Edition” price tag. The company reportdly told Mashable that it plans to make a “bunch” of them.

Apple is the world’s largest corporate donor to the Global Fund, contributing more than $130 million. A special red version of the iPhone 7 and iPhone 7 Plus marks the 10-year partnership between Apple and Red, an organisation to fight help AIDS.

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