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This is an archive article published on April 26, 2011

Pan India launch for M038;M8217;s Verito car

Mahindra amp; Mahindra also revised the price of Verito which will now sell at between Rs 4.82-Rs 5.62-lakh.

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Pan India launch for M038;M8217;s Verito car
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A day after renaming the 8216;Logan8217; sedan as Verito and dropping the French automaker Renault8217;s badge,Mahindra amp; Mahindra also revised the price of the car which will now sell at between Rs 4.82-Rs 5.62-lakh in both petrol and diesel variants,pan-India.

8220;The Verito,with its unique value proposition aligns with the Mahindra DNA of offering tough,rugged and sporty vehicles. For the first time,we are using social media platforms to unveil a new product,reflecting alternative thinking,8221; Mamp;M8217;s Chief Executive,Automotive Division,Rajesh Jejurikar,said in a statement.

8220;The earlier Logan will continue to get complete service and spares support from us,8221; he said.

Earlier,the Logan was available in both petrol and diesel variants,priced between Rs 4.67-lakh and Rs 6.47-lakh ex-showroom as per the company8217;s website.

Powered by the Renault engine,the Verito is a sedan which remains true to itself and the consumer by offering the unique proposition of space,mileage and performance along with style.

The new Verito retains the famed strengths of the Logan,while adding a new style with some key changes,the statement said.

Verito which is derived from the Latin word 8216;Veritas8217; means truth and goes with the overall image of an honest,sensible and dependable car,the company said.

 

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