Loylty Rewardz for 50-mn new customers

“We are in talks with 3-5 public sector banks for possible tie-ups to provide the entire gamut of operations in loyalty programmes. We hope to close the deals in the next 3-6-months. With this,we will have a customer base of 123-million,” Loylty Rewardz’s Founder and CEO,Bijaei Jayraj,said.

Loylty Rewardz was set up in 2006 with the help of venture capital firm,Ventureeast and private equity firm,Argonaut Private Equity Fund.