The world of unconventional careers still faces significant resistance from traditional Indian families, especially in regions where conventional career paths are valued more. Actor Triptii Dimri, who has faced several career setbacks until she shot to fame after the release of Animal, recently appeared on Katrina Kaif’s Kay Beauty by Katrina’s YouTube channel. She opened up about how her relatives expressed concerns over her decision to pursue acting. She revealed, “I am from Uttarakhand, but I was born and brought up in Delhi, so my parents and family are in Delhi… It was difficult for me when I moved to Bombay (Mumbai) to go out every day in front of more than 50-60 people in a room. There were people in society and in my family who also said mean things to my parents. Things like ‘Why have you sent your daughter to this profession? She is going to get spoiled; she will hang out with the wrong people, she is going to make wrong choices for herself, no one is going to want to marry her, she is not going to get married now’ (sic).” Despite the negative reactions, a shift is happening. Younger generations are increasingly challenging these traditional norms, finding the courage to pursue creative dreams while balancing family expectations. But the question remains: why do such perceptions persist? Neha Parashar, senior psychologist at Cadabams Hospitals, says, “The biggest factor driving this perception is the uncertainty and instability often associated with creative fields. Unlike conventional professions such as medicine, engineering, or law, which offer relatively clear career trajectories, financial security, and societal respect, unconventional careers are perceived as volatile.” Particularly in conservative or traditional families, she says, such professions can carry a social stigma. “In traditional families, there is often a strong expectation to conform to societal roles and norms, with family honour and reputation paramount importance. These families may encourage careers that are not only stable but also socially acceptable.” Familial expectations are often gendered, particularly in traditional societies, adds Parashar. “Women may face even greater pressure to avoid unconventional careers, often seen as unsuitable for maintaining ‘traditional’ family roles. Women in traditional families are often encouraged to prioritise family life, marriage, and stability over career aspirations, especially in fields like acting, which may involve late hours, travel, and public scrutiny.” Additionally, many traditional families prioritise conventional markers of success, such as academic achievements and a stable career with consistent income. A shift in the acceptance of unconventional careers in recent years Parashar thinks that the rise of the digital economy and social media platforms have “democratised creative professions,” making them more accessible to a broader audience. The visibility and opportunities available to creators on these platforms have made it easier for individuals to succeed in creative careers without traditional industry gatekeepers, she informs. Younger generations, particularly millennials and Gen Z, she notes, are increasingly placing value on job satisfaction and personal fulfilment over traditional markers of success like job titles or salaries. “Many individuals are prioritising careers that align with their passions, talents, and personal values, even if those careers fall outside of the conventional norms.” This has shifted societal attitudes, as families see their children thriving in creative fields that offer personal and financial rewards. Furthermore, the representation of successful individuals from unconventional and creative careers in mainstream media has also helped shift perceptions. “For instance, actors, musicians, writers, and artists who have achieved global recognition and success serve as role models, showing that creative careers are viable and respected. The rise of cultural icons in the creative space has normalised these professions and challenged traditional views,” explains Parashar.