Guj BJP plans IT campaign blitzkrieg to woo GenNext

The Gujarat unit of the BJP is leaving no stone unturned to reach out to the young generation.

The Gujarat unit of Bharatiya Janata Party is leaving no stone unturned to reach out to the voters,especially the youth,and has therefore launched an IT campaign blitzkrieg to woo the young generation.

Accordingly,the state BJP website has been updated with latest information about party activities,speeches and videos of star campaigners like L K Advani,Narendra Modi and Rajnath Singh.

The BJP’s IT cell is planning to flood internet with videos,speeches,wallpapers,screensaves,and songs praising Modi and other leaders.

We will be using six different tools to communicate with the young and tech-savvy voters,namely website,email,SMSs,video sharing,Orkut (social networking sites) and blogging, said BJP IT Cell convenor Shashiranjan Yadav.

During the Assembly election in December 2007,we got a good response through our IT-based campaign. We are hoping similar response this time also, said Yadav,who is a Mathematics lecturer in M G Science College in Ahmedabad.

We will also introduce RSS (Really Simple Syndication) feeds on the website along with pod casting. With RSS,the user will be informed immediately about any update on the website be it text,picture or podcast, Yadav said.

Ringtones,caller tunes,too can be downloaded from the website,he said.

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