ZEE5 forfeits pay-per-view scheme for RRR digital premiere, subscribers can watch without extra cost

The digital premiere of RRR on Friday also coincides with the 38th birthday celebration of Jr NTR, one of the lead stars of the movie.

Written and directed by Rajamouli, RRR stars NTR and Ram Charan as rebels waging a war against the British rule in India. Set in the 1920s, the film is a fictionalised take on iconic Telugu tribal leaders Alluri Sitarama Raju and Komaram Bheem. While Ram Charan essayed the role of the former, NTR stepped into the shoes of Komaram Bheem. The film went on to set the box office on fire, bringing relief to the film business that was still reeling under the havoc caused by the outbreak of the pandemic.

RRR became Rajamouli’s second consecutive film to collect over Rs 1000 crores globally from its ticket sales. The film will be available on ZEE5 in multiple languages, including Hindi, Telugu, Tamil, Kannada, Malayalam, Marathi, Punjabi, and Bengali.