Shark Tank India 3: Anupam Mittal impressed with founders selling menstrual pain relief product, calls them ‘modern version of Padman’

Despite being a prototype with no sales records, the investors swiftly expressed interest in the product. Vineeta commended the entrepreneurs for their initiative in creating a solution that could benefit millions of women. Anupam Mittal even likened them to the “modern version of Padman.” He said, “You are Padman 2.0. You are the modern version of Padman. What mission you have taken on…fantastic.”

Initially seeking 60 lakhs for 4 percent equity, the bidding quickly escalated to Rs 1 crore for 4 percent after Ritesh Agarwal made the offer. Namita Thapar, initially proposing 60 lakhs for 10 percent, eventually came down to Rs 60 lakh for 4 percent, but refused to increase it further. All the other sharks also offered the same deal that pitchers asked for.

An interesting revelation during the episode was that one of the pitchers was the cousin of Ranodeep Saha, an entrepreneur from Shark Tank Season 1 who had secured a deal with Namita Thapar. Namita herself regarded her investment in Saha’s brand, Rare Planet, as her best investment to date. She was impressed by the pitcher’s connection to Saha.

Ultimately, despite Ritesh Agarwal’s tempting offer of Rs 1 crore for 4 percent equity, the entrepreneurs chose to accept Namita’s offer of 60 lakhs for 4 percent equity. Namita is the Executive Director of Emcure Pharmaceuticals and hence can benefit them more. However, they insisted on Namita partnering with Boat founder Aman Gupta, and the deal was successfully sealed.