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This is an archive article published on July 18, 2011

SRK’s novel strategy to promote his films

Two SRK movies releasing in a quick succession leaves his fans wondering as to how he will go about promoting both films.

Everyone’s talking about ‘RA.ONE’ and ‘DON 2’. The two biggies,starring SRK,will be releasing in quick succession,on 26 October and 23 December,respectively. However,everyone’s wondering if the promotions will overlap,since there’s not much gap between the two releases. Ideally,the moment SRK completes promoting RA.ONE,he will soon move on to DON 2,which might lead to overexposure for the star in question.

However,SRK,Ritesh Sidhwani and Farhan Akhtar have decided to promote the two films simultaneously from September onwards. In fact,the trio has thought of a brilliant idea,which would help promote the two biggies at one go. So all you SRK fans worldwide,await your favourite star unleash a new marketing plan/strategy of his films in the forthcoming weeks. SRK has been a frontrunner when it comes to marketing his movies. Now he’s sure to bowl you over with a new strategy. Await details!

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